Digital Marketing Executive

4 days ago


Singapore LE FONG BUILDING SERVICES PTE. LTD. Full time

We are looking for an experienced Digital Marketing Strategist to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

Job Description & Requirements

**Responsibilities include:
Assisting in the formulation of strategies to build a lasting digital connection with consumers

Planning and monitoring the ongoing company presence on social media

Launching optimized online advertisements to increase company and brand awareness

**Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Tik Tok, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-dateMaintain partnerships with media agencies and vendors

**Requirements
- Proven experience as Digital Marketing position or similar role
- Excellent understanding of digital marketing concepts and best practices
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools (e.g. Google Analytics, Semrush, Spyfu etc.
- Analytical mindset and critical thinking
- Well versed in video taking and editing will be in advantage
- Excellent communication and interpersonal skills


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