Paid Search Director

2 weeks ago


Singapore Jellyfish Full time

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Reporting to the VP of Paid Media, you will create impact within our Paid Search Team, in the Paid Media Capability.We are seeking a highly experienced Paid Search Director to join our Singapore team on a 7-month fixed-term contract (Parental Leave Cover).

In this role, you’ll lead Jellyfish’s Paid Search strategy and activation across a portfolio of major local and regional/global clients, supported by a talented team of Paid Search specialists across multiple APAC offices. You’ll be responsible for driving channel excellence, operational effectiveness, and measurable business outcomes for your clients.

This is a hands-on leadership role suited for a strategic thinker and practitioner who can balance senior client engagement with technical mastery of performance media platforms. You’ll play a pivotal role in coaching and mentoring junior team members, ensuring their ongoing development while maintaining the highest standard of delivery across your accounts.

**Your primary responsibilities will include**:

- Lead the full Paid Search function for a set of 2-3 major clients across Singapore and APAC, owning end-to-end strategy, planning, activation, and performance management.

- Develop best-in-class Search strategies leveraging Google Ads and Search Ads 360 (SA360), ensuring campaigns are structured, optimised, and automated to deliver maximum ROI.

- Act as the senior channel lead and trusted advisor, building strong client relationships and translating complex performance data into clear, actionable business insights.

- Manage, mentor, and develop a cross-market team of Paid Search specialists (from Executive to Senior Manager level), fostering a culture of curiosity, accountability, and continuous learning.

- Collaborate with cross-channel teams (Paid Social, Programmatic, Analytics, Strategy, etc.) to design and execute integrated, full-funnel media strategies.

- Partner with global counterparts across EMEA and North America to ensure regional strategy alignment and knowledge sharing.

- Champion innovation and automation, driving adoption of advanced audience strategies, scripts, data integrations, and platform features across Google Ads, SA360, and other engines.

- Ensure operational excellence through rigorous QA, performance governance, and workflow standardisation.

- Represent Jellyfish leadership in client meetings, quarterly reviews, and internal forums, articulating a vision for Paid Search that aligns with client growth and business transformation goals.

- Stay at the forefront of Paid Search innovation, continuously identifying new opportunities to evolve client strategies and internal best practices.

**Qualifications**

- 7-10+ years of experience managing Paid Search campaigns, with at least 2 years in a leadership or Director-level capacity.

- Deep hands-on expertise with Search Ads 360 (SA360) and Google Ads; additional experience in YAHOOJapan or NAVER is a plus.

- Proven success in developing and leading high-performing Paid Search strategies for large-scale, multi-market, or complex client portfolios.

- Demonstrated experience working with B2B or SaaS clients, with a strong grasp of long-lead conversion cycles and account-based marketing principles.

- Exceptional communication and presentation skills — confident in delivering strategic narratives and performance insights to C-level stakeholders.

- Strong leadership and mentoring abilities, with experience managing and coaching multi-level teams across locations.

- Highly organised, detail-oriented, and able to balance multiple workstreams and stakeholders under tight deadlines.

- Experience collaborating with or reporting into global client or internal teams across multiple time zones.

- Bachelor’s degree in Marketing, Communications, Business, or related field preferred.

- Strategic & Analytical: You can translate complex data into business-relevant recommendations that drive results.

- People Leader: You thrive in developing talent and fostering a culture of learning and accountability.

- Client-Focused: You’re proactive in understanding client needs and delivering tangible impact.

- Adaptable & Collaborative: You’re comfortable operating in a global matrix environment and partnering across diver



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