Digital Marketing Manager
2 days ago
RESPONSIBILITIES:
- Planning and executing leads generation campaigns through organic and non-organic channels.
- Craft compelling, original and relevant ads content and strategy ideation.
- Ensure consistency, promote brand love and reputation in digital channels.
- Analyze customer data, interactions and visits and utilize this to create actionable insights to improve future marketing strategies.
- Intensify the company's online presence through SEM/ PPC, SEO, affiliate and referral campaigns.
- Research and monitor the activity of company competitors and monitor online trends.
- Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising content marketing, SEO and other advertising campaigns.
- Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results.
**REQUIREMENTS**:
- At least 3 years of working experience in digital marketing.
- Savvy with web and app analytics, heatmapping, and other web and app search engine optimization tools.
- Can generate qualified lead opportunities for the Sales Team.
- Strong verbal and written communication skills, attention to detail, self-motivated and creative problem-solving skills are a must.
**Salary**: $4,000.00 - $6,000.00 per year
Schedule:
- Monday to Friday
**Experience**:
- Digital marketing: 3 years (required)
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