Regional Marketing Manager, Vision Care Apac

3 days ago

Singapore Johnson & Johnson Full time

J&J Vision, is a worldwide company with operations in the United States, Japan, Latin America, Asia-Pacific and Europe/Middle East/Africa regions. Research, innovation and new-product development are the focus of our organization for contact lenses and intraocular lenses. Since we introduced soft disposable contact lenses in 1988, no other manufacturer has matched the bold expansion of our wide-ranging ACUVUE® family of products. Our associates around the world are committed to growing the ACUVUE® and TECNIS® brands by driving breakthrough scientific innovation to address unmet needs and reimagining health.

We strive to create a world where all people enjoy peak sight for a lifetime filled with wonder and wow, meaningful connections, and thrilling adventures.

As the Regional Marketing Manager to lead the ACUVUE® product platforms for APAC, you will drive the planning and implementation of marketing initiatives to deliver the business targets of the assigned product platforms, including brand stewardship, portfolio management, strategy and innovation, research and insights generation, business intelligence, concepts development, demand generation with content planning.

**Responsibilities**
- Leads, develops, and executes the marketing strategies and plans for the assigned product platform.
- Leads business-planning sessions, drive marketing initiatives and act as a team leader managing resources of marketing projects.
- Brand Stewardship, lead and develop consumer communication campaigns and content
- Leads the new product innovation planning and execution, including launch meetings, sales planning sessions and sales training.
- Drives actions from research projects such as equity studies, and Consumer/ECP insight generation.
- Leads and performs analyses on consumer, marketplace business intelligence, pricing and competition etc.
- Owns the A&P with expertise in budgeting, forecasting and pay-out analyses.
- Implements process improvements.
- Develops peers and lead across functions.
- Participates in business discussions with Local, Regional and Global leaders
- Prepares regular reports and consolidate Dashboards.
- Manages 3rd party agency relationships.

**Qualifications**:
**Qualifications**
- University educated in business or related disciplines.
- 7- 10 years of strategic marketing experience and brand management experience gained preferably from a reputable FMCG company.
- Regional experience is preferred.
- Experience in marketing to health professionals preferred.
- Analytical, team player, self-confident
- Innovative and Business Excellence oriented.
- Strong knowledge in strategic marketing planning, insights generation, branding, product messaging, and advertising/content creation for digital
- Strong communication and interpersonal skills. Ability to lead through influencing cross-functional and senior management to impact decision -making.
- Highly motivated, and can work independently, who is a good initiator with multi-task and time management skills.
- This position will be based Singapore and may require up to 15% time of international travel

About Johnson & Johnson

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