Social Media Marketing Executive

2 weeks ago


Singapore HOBI SINGAPORE PTE. LTD. Full time $40,000 - $60,000 per year
Roles & Responsibilities
  • Plan, create, and manage engaging content across social media platforms (Facebook, Instagram, TikTok, YouTube, etc.).
  • Act as the on-camera talent for product promotion videos, lifestyle shoots, and brand campaigns.
  • Work with the team to script, shoot, and edit short-form videos and creative content.
  • Monitor and analyze social media performance to improve engagement and reach.
  • Research and stay updated on current social media trends, especially in video content.
  • Support marketing campaigns, events, and collaborations with influencers.
Job Offers & Benefits
  • Attractive basic salary with performance incentives.
  • Career growth opportunities in digital marketing & branding.
  • Transport / mobile allowance may be provided.
  • Fun and creative working environment with hands-on content projects.
  • Training in video production and social media tools will be provided.
Candidate Role
  • Be both a social media marketer and brand ambassador .
  • Take part in video shoots and bring energy/personality to the brand.
  • Build strong brand presence through creative storytelling.
Job Scope
  • Manage daily posting, scheduling, and interaction on social media accounts.
  • Participate in video shoots (product features, lifestyle content, creative skits).
  • Work with content creator/video editor to produce engaging campaigns.
  • Track analytics, prepare reports, and propose improvements.
Job Requirements
  • Diploma in Marketing, Mass Communication, Media, or related field (or equivalent experience).
  • Comfortable appearing on camera and able to act/present naturally in videos.
  • Familiar with TikTok, Instagram Reels, and short-form video trends.
  • Creative, energetic, and passionate about digital marketing.
  • Knowledge of basic video editing or Canva/Photoshop will be an advantage.
  • Fresh graduates or entry-level candidates with strong interest in social media are welcome.


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