Senior Manager, Loyalty and Marketing
1 week ago
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :The ideal candidate will bring a strong mix of analytical thinking, product intuition, and marketing expertise — along with a deep understanding of gamer behavior and digital ecosystems. You will lead a cross-functional team and collaborate closely with Product, Marketing, Commercial, and Software Development units to deliver a best-in-class loyalty experience that scales globally.
This is a high-impact leadership role for someone ready to transform loyalty into a strategic growth lever across our platform.
The successful candidate will work closely across the Razer Inc. business units including the
Razer Gold Team, Software Development, Global Marketing, , to best design the most
phenomenal loyalty program for Razer, and deliver on this initiative. The position requires an
experienced leader who is self-directed, global-minded and digital-centric with a flair for
stakeholder communication and project management.
Partner with the Global Head of Marketing, and other Business Units, and participate in
the development and execution of short-long term plans to propel Razer Gold and Silver
to be one of the top preferred brands for gamers and game partners
· Formulate and implement a strong and robust global loyalty program for Razer Inc. and
our gamers
· Develop the growth and expansion strategy to scale business development, product
development, marketing, partnerships and operations of the program
· Use data and consumer insights to devise effective strategies and loyalty models that
drive towards improving customer lifecycle management to achieve business goals
· Manage the P&L for the program and ensure that economic models and strategies
around earning, redemption and sale of loyalty points are in place
· Create an exceptional customer experience by exploring and implementing system and
operational enhancements, digital solutions, etc.
· Identify strategic inbound and outbound opportunities to drive the adoption,
engagement, and revenues for the program at scale
· Understand the global gaming and digital content landscape to better manage a program tailored for the brand and our target audience
· Manage a team comprising of marketing, product, operations, and business development specialists
· Manage cross-functional stakeholder communications across business units and country markets
8 years of experience in loyalty or membership program management, or related fields
· Minimum 5 years of proven experience and successful track record in managing a global
team and P&L
· Demonstrate experience with a successful track record in driving program expansion
and operations to achieve user adoption and revenue goals
· Strong analytical skills; capable of devising global strategies and models
· In-depth knowledge of the gaming industry or gamers in general, and understanding of
the digital space is highly advantageous
· Own and maintain an extensive and esteemed partnership network in the gaming, digital
content, payments, or consumer lifestyle industries
· Keen sense and interest in latest digital technology developments, market trends, near-
future trends and web technologies
· Highly organized, self-motivated with an impact-driven mindset to devise effective and
creative solutions
· Highly adaptable to changing environment and business landscape
· Ability to work well in a complex, matrixed environment
Pre-Requisites :Are you game?
-
Senior Loyalty Marketing Strategist
5 days ago
Singapore beBeeLoyalty Full time $80,000 - $120,000Job Title: Senior Loyalty Marketing StrategistDescriptionWe are seeking a seasoned loyalty marketing professional to develop and execute strategies that drive engagement, retention, and revenue growth. The successful candidate will analyze customer data to identify opportunities for improvement, collaborate with cross-functional teams to implement...
-
Singapore Frasers Property Limited Full timeSenior / Manager, Digital Marketing & Loyalty (Hospitality)Join to apply for the Senior / Manager, Digital Marketing & Loyalty (Hospitality) role at Frasers Property LimitedSenior / Manager, Digital Marketing & Loyalty (Hospitality)Join to apply for the Senior / Manager, Digital Marketing & Loyalty (Hospitality) role at Frasers Property LimitedGet AI-powered...
-
Senior Loyalty Program Manager
4 days ago
Singapore beBeeStrategic Full time $90,000 - $120,000Job Title: Senior Customer Advocacy DirectorAbout the RoleWe are seeking an experienced and skilled professional to lead our loyalty program. As a Senior Customer Advocacy Director, you will be responsible for developing and implementing loyalty program strategies and segmentation, including tier structures, benefits, and engagement models.Loyalty Program...
-
Assistant Manager Loyalty Marketing
2 weeks ago
Singapore NTUC LINK Full timeCOMPANY DESCRIPTION **About NTUC Link Private Limited** NTUC Link Private Limited was incorporated in 1998, and is part of the NTUC Enterprise group of social enterprises, which has businesses in groceries, insurance, F&B, healthcare, education and malls. The group shares a collective vision to create better and more meaningful lives by complementing the...
-
Senior Loyalty Professional
1 day ago
Singapore beBeeLoyalty Full time $120,000 - $140,000We are seeking a senior-level professional to assume the role of Loyalty Marketing Manager. As part of our team, you will be responsible for developing and executing loyalty campaigns that drive engagement and retention. Key Responsibilities: Design and implement loyalty programs that meet business objectives Develop strategic partnerships with merchants...
-
Loyalty & Rewards Manager
5 days ago
Singapore VT Markets Full time3 days ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. Direct message the job poster from VT Markets About Us VT Markets is an award-winning multi-asset brokerage trusted by over 3 million traders in over 160 countries with 360 employees - and growing. Founded in 2015 with the mission to make trading...
-
Senior Backend Engineer
5 days ago
Singapore Ascenda Loyalty Full time**Nice to meet you, We are Ascenda** Ascenda solutions make loyalty simple for financial institutions globally. Previously, these companies had to endure complex patchworks of third-party systems, mediocre user experiences, and 18-month implementation projects to deploy a competitive rewards program. We turn things upside down with loyalty solutions rooted...
-
Senior Director, Loyalty Marketing, Apec
2 days ago
Singapore Marriott International, Inc Full time**Job Number** 23151491 **Job Category** Sales & Marketing **Location** Singapore Regional Office, 2 Harbourfront Place #06-08, Singapore, Singapore, Singapore **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** The Senior Director of Loyalty is a key member of the continent marketing...
-
Loyalty Marketing Manager
4 days ago
Singapore DCS CARD CENTRE PTE. LTD. Full timeDCS Card Centre is an innovative and forward-looking payments fintech firm that provides value-added card services with the most advanced technology to our customers and partners. DCS will be celebrating its 50th anniversary and we are excited to share a significant Company update to commemorate this key milestone. We offer attractive remuneration packages...
-
Senior Loyalty Marketing Specialist
1 day ago
Singapore beBeeMarket Full time $60,000 - $100,000Marketing PositionWe are seeking a results-driven marketing professional to join our team. The successful candidate will be responsible for analyzing loyalty program strategies, monitoring key performance indicators, and executing strategic partnerships.About the RoleAnalyze overall loyalty program strategies, including tier structures, benefits, and...