Growth Marketing Director

3 days ago

Singapore DCS CARD CENTRE PTE. LTD. Full time $90,000 - $120,000 per year

DeCard is a next‑generation web3 payment card that lets you spend your stablecoins seamlessly in the real world.

DeCard provides a credit limit with flexible and accessible requirements. At the core of this offering is D-Vault, an exclusive account with innovative digital features. D-Vault supports seamless reconciliation and payment tracking, allowing your spending and repayments to be managed efficiently through a single system. This seamless integration puts you in full control of your finances.

Powered by DCS Card Centre (formerly Diners Club Singapore) and backed by over 50 years of card-issuing heritage, DeCard blends decades of trust with Web3 innovation, underpinned by a deep commitment to security, governance, and regulatory compliance.

Founded in 1973, DCS Card Centre (formerly Diners Club Singapore) is a financial institution licensed to issue credit and charge cards, governed by the Monetary Authority of Singapore (MAS) under the Banking Act.

Learn more at

Role Overview

The Campaign Marketing Director will be responsible for developing and executing high-impact, integrated consumer marketing campaigns. This role requires a proven track record in Web3 marketing , deep knowledge of blockchain-based financial products, and the ability to engage both crypto-native and mainstream audiences. The successful candidate will combine strategic vision with operational excellence to deliver measurable results.

Key Responsibilities

Campaign Strategy & Execution

  • Design and implement data-driven B2C campaigns that promote card issuance solutions and drive user acquisition and retention. Lead campaign development across digital, social, partnerships, content, events, and influencer marketing. Ensure campaigns align with business objectives, brand guidelines, and regulatory requirements.

Market & Consumer Insights

  • Leverage consumer insights, competitive analysis, and industry trends to shape campaign strategy. Translate complex Web3 concepts into clear, consumer-friendly narratives that build trust and adoption.

Cross-Functional Collaboration

  • Partner with Product, Growth, Compliance, and Business Development teams to deliver cohesive campaigns. Work with creative team to ensure high-quality execution.

Performance Measurement & Optimization

  • Define campaign KPIs and establish frameworks for tracking performance and ROI. Use analytics and market data (both on-chain and off-chain) to optimize campaigns and inform future strategies.

Qualifications

  • 8+ years of experience in marketing , with relevant experience in B2C Campaign marketing
  • Demonstrated success in leading large-scale B2C campaigns within the Web3, blockchain, crypto, or fintech industry (mandatory).
  • Strong knowledge of digital and performance marketing, consumer lifecycle management, and brand strategy.
  • Experience engaging with both crypto-native communities and mainstream consumer audiences.
  • Exceptional leadership, project management, and cross-functional collaboration skills.
  • Data-driven mindset with expertise in campaign analytics and performance measurement.
  • Strong communication and presentation skills, with the ability to influence senior stakeholders.

  • Growth Marketing Director

    1 day ago

    Singapore Digital Realty Full time

    **Position Title: Growth Marketing Director** **Location: Singapore** **Your role** - The Growth Marketing Director will be responsible for developing and executing comprehensive marketing strategies to drive customer acquisition, retention, and revenue growth across digital and traditional channels. This role requires a data-driven mindset, strategic...

  • Director of Growth

    1 week ago

    Singapore ABILLION PTE. LTD. Full time

    **About abillion** Founded by CEO Vikas Garg in 2018, our mission is to mobilise a billion people to save the world, by making better choices for the planet. The abillion app, available in 173 countries worldwide, is quickly becoming the super app for sustainability. To date, we’ve helped more than 1 million members discover, shop and review sustainable...

  • Growth Director

    2 weeks ago

    Singapore MAISE PTE. LTD. Full time

    **GROWTH DIRECTOR **Company Background** Maise is an experiential marketing solutions consultancy. We are a startup and do not sugarcoat the realities of life. We look to provide an environment where our people learn to have fun and enjoy the process of getting there. Maise works with reputable clients across different industries in conceptualizing and...

  • Marketing Director

    2 weeks ago

    Singapore POWERPLUS GROUP PTE. LTD. Full time

    Marketing Director play a pivotal role in driving our organization’s growth and achieving our goals. The key person who controls various aspects of the marketing department, including branding, advertising, digital marketing, and market research. Here are some key tasks and duties: - **Developing Comprehensive Marketing Strategies**: Marketing Director...

  • Growth Marketing Manager

    7 days ago

    Singapore MIJ HUB LTD. Full time

    About MIJ Hub Ltd MIJ Hub is a leading Singapore-based non-profit with over 14 years of impact, empowering neurodivergent individuals through education, therapy, and employment pathways from early years to adulthood across three centres in Singapore. Driven by innovation and sustainability, MIJ Hub pioneers new models of inclusive growth through its social...

  • Growth Director, Onshore Markets

    2 days ago

    Singapore OKX Full time

    At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to...

  • Business Development Growth Director

    4 days ago

    Singapore Propelis Full time

    Overview Regional Talent Acquisition Lead @ SGK - APAC & MEA | CEI Certified Recruiter Company Overview Propelis (formerly SGK and SGS & Co) is a global brand experience and packaging leader operating under a house of brands—Marks (creative & digital), SGx (artwork & prepress), Collide (print & merchandise), and 5Flow (client-facing technology). We help...

  • Growth Director, Onshore Markets

    4 days ago

    Singapore OKX Full time

    Who We Are At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.   OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking...

  • Growth & Digital Marketing Manager

    2 weeks ago

    Singapore French Chamber of Commerce in Singapore, The Full time

    On behalf of one of its clients in the supply chain technology for the logistic industry, the French Chamber of Commerce is looking for a Growth & Digital Marketing Manager . The hiring Company is looking for a Growth & Digital Marketing Manager to accelerate our pipeline growth across paid media, SEO, and outbound channels. As part of a lean, high-impact...

  • Director, Product Strategy and Growth Initiatives, Business and Market Insights

    3 days ago

    Singapore Mastercard Full time $120,000 - $240,000 per year

    Our PurposeMastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships...