Social Media and Marketing Coordinator

1 week ago


Downtown Tanjong Pagar, Singapore SIN XIONG Full time $40,000 - $60,000 per year

Role Purpose

From a social media perspective, this role focuses on producing engaging, high-quality content for platforms such as TikTok and Instagram, with an emphasis on short-form video, photography, and creative visuals. The role also includes assisting with photoshoot planning and execution, keeping up with current trends, and supporting the wider content strategy to build a strong, consistent brand presence online. In addition, it involves managing community engagement by responding to followers and fostering connections on social platforms.

From a marketing perspective, this role contributes to campaign ideation and execution, copywriting, and creative development for EDMs, signage, and promotional materials, ensuring that all marketing touchpoints are cohesive, engaging, and aligned with the brand's identity.

  1. Social Media Content Creation

  2. Produce and edit short-form videos (TikToks, Reels, Stories) showcasing products, promotions, and in-store experiences.

  3. Take and edit product photos/videos in-store for daily/weekly posting.
  4. Ensure content is attractive, on-trend, and aligned with Happy Life's brand identity.

  5. Store-Level Content Support

  6. Capture authentic content of customers, new arrivals, or special displays directly in-store.

  7. Assist in styling and setup for product showcases.

  8. Creative Ideas & Campaigns

  9. Suggest and execute engaging concepts (e.g., challenges, giveaways, seasonal campaigns) to make Happy Life stand out.

  10. Identify trending formats and adapt them for Happy Life products.

  11. Influencer & Collaboration Outreach

  12. Research, identify, and engage with relevant influencers on social media whose audiences align with Happy Life's target customers.

  13. Explore potential business and influencer collaborations, such as product seeding, giveaways, store visits, or joint campaigns, to expand reach and drive awareness.
  14. Coordinate and track collaboration activities to ensure they support sales and branding goals.

  15. Copywriting & Captions

  16. Write catchy captions for TikTok, Instagram, and in-store promotions.

  17. Use simple, clear messaging to attract customers' attention and drive footfall.

  18. Community Engagement

  19. Reply to DMs and comments on TikTok/Instagram.

  20. Proactively engage with local followers to strengthen customer connection.

  21. Sales & Awareness Support

  22. Promote in-store deals, bundles, and membership perks through content.

  23. Support campaigns that increase store footfall and customer retention.


  • Downtown Tanjong Pagar, Singapore Fortuna Full time $40,000 - $60,000 per year

    Social Media Coordinator Key Responsibilities A Social Media Coordinator's job involves creating, scheduling, and publishing content across social media platforms to build brand awareness, engage with the audience, and support marketing objectives. Key responsibilities include monitoring social channels, responding to comments, analysing performance data...

  • Social Media

    7 days ago


    Tanjong Pagar, Singapore Loveholic Pte Ltd Full time

    **The role** We are a preloved luxury retail boutique in Singapore with a strong presence on social media. We are looking for a Social Media & Influencer Marketing Assistance to join our team. If you love fashion, enjoy social media and interacting with others - this job may be for you! **Job scope** - Develop social media relevant contents for our...


  • Downtown Tanjong Pagar, Singapore Drealm Pte Ltd Full time $30,000 - $40,000 per year

    Key Responsibilities:Manage client accounts across Facebook, Instagram, and TikTokAssist in running and optimizing ad campaigns on Meta Ads Manager and TikTok Ads Manager (training provided)Draft, schedule, and publish posts aligned with client branding and campaign goalsWrite engaging social media captions and ad copyLiaise with clients on campaign updates,...


  • Downtown Core, Singapore Catalyst Wealth Advisory Full time

    **Company Description** Catalyst Wealth Advisory is a team of close-knit financial professionals, including former bankers and industry experts. We are dedicated to building long-term relationships with our clients and aligning our work with personal values. Collaborating with 12 diverse partners, we offer a comprehensive range of insurance and wealth...

  • Marketing Intern

    3 days ago


    Tanjong Pagar, Singapore AUG Student Services Full time

    **Marketing Responsibilities**: - Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web) - Research and collect quantitative and qualitative data from marketing campaigns - Performing market analysis and research on competition - Supporting the marketing team in daily ad-hoc/administrative tasks - Organize...

  • Marketing Manager

    1 week ago


    Downtown Core, Singapore Splash and Drips Marketing Full time

    Splash and Drips is a boutique marketing agency in Singapore and we are looking for a full time staff who can drive marketing activities for our clients. 1) Analyse market data, trends, customer preferences, value propositions, target audience and competitor behavior. 2) Manage all marketing campaign communications and establish strong partner...


  • Downtown Tanjong Pagar, Singapore Private Advertiser Full time $30,000 - $60,000 per year

    What you'll be doingAssist in the development and implementation of digital marketing campaigns across our website, social media channels, and email marketing platformsCreate engaging social media content and manage our online communitySupport the planning and coordination of corporate events, client functions, and industry conferencesProvide administrative...


  • Downtown Core, Singapore Move [REPEAT] Full time

    **ABOUT US** MOVE [REPEAT] is a collective of specialist boutique fitness lifestyle brands dedicated to delivering exceptional experiences across select modalities. Committed to quality, sustainable growth, and brand excellence, we aspire to be “best-in-class” in Asia. We are a movement fueled by innovation, striving to seamlessly integrate studio...

  • Marketing Executive

    1 week ago


    Downtown Tanjong Pagar, Singapore PIAS Full time $60,000 - $120,000 per year

    Job Description: Marketing ExecutiveLocation: SingaporeEmployment Type: Full-timeSalary: Basic $2,800 – $3,500 per month + Sales Bonus $1,000 – $2,000 (if meet KPI)Company: Professional Investment Advisory Services (PIAS)About PIASEstablished in 2001 and licensed by the Monetary Authority of Singapore (MAS), Professional Investment Advisory Services Pte...

  • Marketing Assistant

    1 week ago


    Tanjong Pagar, Singapore FY & Associates Full time

    **Responsibilities** - Assist in the creation and implementation of marketing campaigns through social media using digital marketing - Conduct market research to identify trends, competitors, and potential target audiences - Stay up-to-date with industry trends and best practices to contribute fresh ideas to the team - Create visually appealing marketing...