social media marketing

2 weeks ago

Singapore IDA'S EVENTS PTE. LTD. Full time $40,000 - $60,000 per year

Meet Us:

Founded in 2015, Charlotte Puxley Flowers is a floral studio based in Singapore. We are a small but connected floral studio, with gardening and community at our heart. In 2023, we took over an old government building in Gillman Barracks, which is now a cocktail bar and events space, set with a jungle background, meet Ida's.

Together, the companies bring people through flowers, design and experiences.

Your Role.

As a Marketing Executive, you will be responsible for driving brand visibility, strengthening customer engagement, and supporting both Charlotte Puxley Flowers and Ida's Bar & Event Space through creative marketing campaigns. Reporting to the Marketing Leads, you will work across different channels to ensure brand alignment and growth.

Key Responsibilities

  • Develop and execute marketing campaigns to promote floral products, workshops, and events. Working closely with the floristry team.
  • Manage and update content for social media, website, newsletters, and partner platforms.
  • Assist in creating promotional materials, from visuals to copywriting, ensuring consistency with brand guidelines.
  • Track and report on campaign performance, providing insights and recommendations.
  • Coordinate photography, styling, and creative shoots with internal teams and external vendors.
  • Maintain a calendar of seasonal launches, campaigns, and partnerships.
  • Support on-site marketing needs during events, including signage, collateral, and guest experience touchpoints.

Requirements

  • 1–3 years of marketing experience (lifestyle, events, or creative industries preferred).
  • Strong written and visual communication skills in the English language.
  • Proficiency in digital marketing tools (social media, email marketing).
  • Basic design skills (Canva/Adobe Suite) a plus.
  • Highly organised, detail-oriented, and able to manage multiple projects.
  • A passion for flowers, design, hospitality, and storytelling.

What We Offer

  • Creative, dynamic work environment in a growing floral and events business.
  • Opportunities to shape brand storytelling in Singapore's lifestyle and hospitality scene.
  • Collaborative team culture with exposure across floristry, design, and F&B.

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