
Marketing Associate
1 day ago
Lo Hong Ka is a trusted health and wellness brand with strong roots across Southeast Asia. We're looking for a proactive Marketing Associate to drive Product Marketing, Development, and Go-To-Market Strategies for our wellness brands across Singapore and Malaysia.
Key Responsibilities:
- Be the product expert - manage product details, specs, and updates across departments.
- Plan and execute marketing strategies (pricing, channels, advertising) for both local and overseas markets.
- Lead new product development from ideation to launch.
- Conduct market research and gather consumer insights to guide product strategy.
- Work with R&D, Design, Supply Chain, and Business Team to drive key project milestones.
- Position and manage Lo Hong Ka & JYNNS products under a unified brand portfolio.
- Craft compelling product content for advertising, packaging, and online platforms.
- Liaise with the Malaysia Marketing Team to align regional marketing strategies.
- Support the General Manager with operational and marketing execution in Singapore.
Requirement:
- Diploma or Degree in Marketing, Branding, Business, or related field.
- 2-3 years of experience in product marketing or branding (preferably in FMCG).
- Familiar with launching products across multiple markets.
- Strong analytical and communication skills (Verbal & Written).
- Creative mindset with attention to details.
Why Join Us
- Regional exposure across Singapore and Malaysia.
- A collaborative team and growth-focused culture.
- Opportunity to own impactful product marketing projects.
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