Marketing Executive

2 weeks ago

Central Region, Singapore Brotzeit Pte Ltd Full time $4,000 - $8,000 per year
  • Support the execution of marketing campaigns across digital and offline channels.
  • Assist in updating and maintaining the company website and other digital channels with accurate, timely content.
  • Manage day-to-day social media activities (Facebook, Instagram, TikTok), working closely with the appointed agency to ensure execution aligns with the campaign.
  • Coordinate the monthly newsletter: assist in layout, prepare visuals, and execute the final send via Mailchimp.
  • Manage and update Google My Business listings and assist in replying to reviews.
  • Support the execution and communication of the Brotzeit Loyalty Program, including member promotions and engagement activities.
  • Liaise with landlords' marketing teams to submit campaign details, artwork, and POSM materials on time.
  • Monitor and respond to general inquiries received via email and social media, escalating them to the relevant team as needed.
  • Coordinate with in-house designers to brief on marketing artwork, assist with revisions, and manage task timelines.
  • Work closely with outlet teams (Front and Back of House) to support campaign rollouts, POSM distribution, and feedback collection.
  • Communicate with appointed vendors for POSM production and delivery, ensuring timelines and quality are met.
  • Conduct basic market research and competitor analysis to support campaign planning and content development.
  • Schedule and publish LinkedIn content based on approved topics.
  • Assist in extracting and compiling marketing reports, campaign metrics, and ad performance whenever relevant and needed.
  • Stay updated with marketing trends and support the smooth day-to-day operation of the marketing department.

This description is a general statement of required major duties and responsibilities performed on a regular and continuous basis. Job roles and responsibilities may be revised from time to time to support business growth and need.

Job Requirements:

  • Diploma or Degree in Marketing, Communications, or a related field
  • 1–2 years of experience in marketing or relevant internship experience (F&B industry a bonus)
  • Familiarity with CRM tools or customer loyalty programs is a plus
  • Basic knowledge of SEO and Meta Business Suite or Facebook/Instagram ad platforms as well as TikTok Ads is a plus
  • Proficient in Canva or other basic design tools
  • Strong writing and communication skills in English
  • Creative and innovative
  • Good attention to detail
  • Organised, responsive, and able to multitask across projects
  • Team player with a "can-do" attitude and willingness to learn
  • Self-motivated – ability to manage campaigns with minimum of supervision.
  • Comfortable working on-site and engaging directly with outlet teams

Remuneration will be commensurate based on experience. We regret that only shortlisted candidates will be notified.

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