Asst Mgr

2 weeks ago


Singapore NAC National Arts Council Full time $60,000 - $120,000 per year

[What the role is]

Strategise and implement audience development and engagement plans for the NAC, with a focus on expanding and deepening NAC's connection with diverse audience segments, ultimately driving arts advocacy.

[What you will be working on]

Strategy Development & Implementation

  • Support in the implementation of comprehensive audience development and arts advocacy strategies
  • Monitor and analyse audience trends and behaviour change as a result of NAC's efforts and audience's deepening engagement with the arts

Data & Analytics

  • Conduct trend analysis across different artforms and audience segments to identify patterns in audience behaviour and engagement levels

Stakeholder Management

  • Maintain strong relationships with internal stakeholders and across the arts ecosystem.
  • Coordinate with marketing and programming teams at AHL for NAC-Commissioned projects such as SIFA and SWF.
  • Engage with community partners such as PA to grow arts advocacy via Arts Everywhere @CDC initiatives

Programme Implementation

  • Implement digital engagement solutions
  • Execute pilot programmes

[What we are looking for]

  • Bachelor's degree in marketing, digital media or a related field
  • Minimum 2 years of relevant work experience in marketing or digital marketing
  • Functional knowledge and passion for the arts
  • Innovation in approach to audience development
  • Understanding of arts ecosystem dynamics
  • Proficiency in data analysis tools
  • Digital platform knowledge
  • Self-starter
  • Excellent interpersonal skills
  • Problem-solving ability
  • Adaptability and flexibility
  • Good team player

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