Sales Manager

SEED SYSTEM PTE LTD - Data Centre Cooling & Critical Infrastructure Specialist

ABOUT US

SEED SYSTEM PTE LTD, established in 2002, is a leading Data Centre Products Specialist with over 22 years of industry experience in Critical Infrastructure and Data Centre Applications. We are Certified Representatives for both Power & Cooling Equipment Manufacturers in Asia, with operations spanning Singapore (HQ), Malaysia, and Indonesia

Our core services include:

• Supply, Installation, Commissioning, and Maintenance of critical equipment
• Niche Design & Build solutions for Data Centres and Critical Infrastructure
• Specialised expertise in liquid cooling systems for modern data centres

JOB OVERVIEW

We are seeking a dynamic and results-driven Sales Manager to lead our sales team in driving business growth across our data centre cooling and critical infrastructure portfolio. The ideal candidate will have a proven track record in technical B2B sales, preferably in the data centre, MEP (Mechanical, Electrical, and Plumbing), or critical infrastructure sectors.

KEY RESPONSIBILITIES

• Lead, mentor, and develop a team of Sales Engineers to meet and exceed sales targets
• Oversee the sales team focused on front-line Sales, tenders, and Solution development
• Conduct role calls with the sales team for planning, workload balancing, and strategic alignment
• Implement quarterly performance reviews with individual sales team members

• Foster a culture of continuous improvement, technical excellence, and customer-centricity

• Develop and execute sales strategies to achieve company business goals, particularly in liquid cooling and critical infrastructure solutions

• Achieve annual Minimum Performance Index GP targets for the sales team
• Strategise with Maintenance Services (MS) business type and key accounts as a base business profile

• Implement key account management strategies for major clients and vertical markets

• Collaborate with Solution team to create competitive technical proposals

• Ensure accurate and competitive pricing strategies for different business types

• Generate and analyse sales reports to identify trends and opportunities for improvement

• Develop and maintain strategic relationships with major accounts and key decision-makers

• Represent the company at industry events, conferences, and client meetings

QUALIFICATIONS & REQUIREMENTS

Essential

• Diploma or Bachelor's degree in Engineering, Business, or related technical field
• 5+ years of progressive experience in technical sales, with at least 3 years in a leadership role
• Proven track record of achieving and exceeding sales targets in B2B technical environments
• Deep understanding of data centre infrastructure, cooling solutions, or related technical products
• Strong leadership and team management capabilities
• Excellent communication, negotiation, and relationship-building skills
• Proficiency with MS Office suite
• Ability to understand and communicate complex technical solutions to diverse stakeholders

Preferred

• Experience in liquid cooling, HVAC, electrical systems, or data centre infrastructure
• Knowledge of recurring revenue models
• Familiarity with tender processes and large-scale project bidding
• Understanding of data centre trends, technologies, and industry standards
• Professional certifications in sales management, data centre technologies, or related fields

WHAT WE OFFER

• Competitive base salary with performance-based commission structure
• Professional development and training opportunities in advanced cooling technologies
• Opportunity to work with cutting-edge liquid cooling and data centre infrastructure solutions
• Career progression in a growing company with regional presence
• Collaborative work environment with supportive management
• Exposure to diverse projects across multiple industries and countries