Assistant Manager, Marketing
1 day ago
Company description:
The National University of Singapore is the national research university of Singapore. Founded in 1905 as the Straits Settlements and Federated Malay States Government Medical School, NUS is the oldest higher education institution in Singapore
Job description:
Job Description
The role will execute day-to-day digital content production, manage social channels and calendars, coordinate programme marketing campaigns, and track basic performance metrics. This is a great role for a mid-level marketer who enjoys creating multimedia content, collaborating with diverse stakeholders, and ensuring brand consistency across touchpoints.
Key Responsibilities:
Digital & Social Media Execution
- Manage content calendars and publish content for Instagram, LinkedIn, Facebook, TikTok, X and YouTube.
- Produce short-form videos, student features, reels, IG Stories, and simple motion graphics.
- Design visuals for campaigns, social posts, and events using Adobe Creative Suite/Canva.
- Support end-to-end photo/video production: simple scripting, filming, editing.
- Ensure alignment with NUS brand guidelines and maintain the digital asset library.
Programme Marketing Support
- Coordinate marketing activities for undergraduate and postgraduate programmes (brochures, web copy, infographics, email/social assets).
- Work with internal teams, students/alumni, vendors and agencies on campaign deliverables and timelines.
- Assist with landing page and microsite updates; provide feedback on user experience.
Analytics & Reporting
- Track basic KPIs (reach, engagement, clicks, leads) for campaigns and social channels.
- Prepare monthly/quarterly snapshots and simple insights; flag areas for optimisation.
Communications & Branding
- Support brand consistency across presentations, publications and digital collateral.
- Assist with flagship events and milestones (content capture, on-site social coverage, post-event recaps).
Stakeholder Engagement
- Collaborate with students, faculty, researchers, admin staff, alumni, healthcare partners, agencies, and vendors.
- Coordinate with media and event organisers when required.
What We're Looking For:
- A proactive executor who takes ownership of deliverables and meets deadlines.
- A collaborative team player who communicates clearly and works well with stakeholders.
- A creative doer who is eager to learn and improve based on data and feedback.
Qualifications
- Bachelor's degree in Communications, Business, Graphic Arts or related field.
- 3 to 4 years' experience in marketing, digital communications or content creation.
- Strong writing and storytelling skills with a keen eye for visual detail.
- Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Canva.
- Familiarity with video tools (iMovie, Final Cut Pro, Premiere Pro); DSLR and Lightroom experience is a plus.
- Basic knowledge of GA4, SEO/SEM, social analytics and paid campaign coordination.
- Bonus: experience with Sitecore, Tableau or UX/UI.
- Excellent time management; meticulous, resourceful and adaptable in a fast-paced environment.
- Strong command of English.
More Information
Location: Kent Ridge Campus
Organization: Yong Loo Lin School of Medicine
Department : Alice Lee Centre for Nursing Studies
Employee Referral Eligible:
Job requisition ID : 31097
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