Marketing Executive

1 day ago

Singapore Bust Specialist Full time $40,000 - $60,000 per year

Scope of Work

Marketing

  • Support the development and execution of the offline, online and social marketing plans

  • Increase brand awareness, generating leads, converting sales as well as fostering customer loyalty

  • Generate design concepts and ideas for marking campaigns and communication materials

  • Produce content for all marketing materials

  • Conduct keyword research, web-traffic monitoring, and web statistics reporting: Conduct market research, analyze metrices and produce an analytical report

  • Review and handle comments on social media platforms

  • Perform public relations activities

  • Monitor expenses and adhere to budget allocations

  • Drive organic content engagement and reach

  • Liaise with media parties and build strong working relationships

  • Liaise with graphic designers and/or freelance contents producers for creative contents and digital assets production

  • Managing image and video assets

  • Collaborate with sales, operations, other marketing team functions to achieve marketing objectives

  • Reporting and develop data template to track all key metrics to keep business updated of Social Media insights

  • Assist in leads distribution to customer service team

  • Assist in ad-hoc projects whenever needed

Requirements

  • Min 1 year marketing experience

  • Ability to work under a tight timeline in a fast pace environment

  • Ability to multi-task with excellent organizational skills and meticulous in work assigned

  • Strong analytical skills and an eye for details

  • Bilingual in good written and spoken English and Chinese (as required to liaise with Mandarin speaking colleagues and vendors)

  • Familiarity with social media and web analytics

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