Marketing Intern

About LOEWE

Created in Spain in 1846, LOEWE approaches 180 years as one of the world's major luxury houses. Now under the Creative Direction of Jack McCollough and Lazaro Hernandez, the brand presents itself to the world as a house focused on craft and culture; evidenced through an intellectual yet playful approach to fashion, bold and vibrant Spanish lifestyle, and unmatched expertise with leather.

LOEWE has a rich legacy of craftsmanship dating back to its beginnings as a collective workshop and has long valued artisanal techniques in its approach to design and manufacture. These core values are reflected in the brand's belief in the importance of craft in today's culture, its modern interpretations of historical artistic achievements and its commitment to supporting contemporary art, craft and culture around the world.

At LOEWE, we value the uniqueness of our clients and our teams, whoever and wherever they are. We are committed to a culture that welcomes all genders, ethnicities, socioeconomic backgrounds, and abilities, including people with disabilities of all types. Our aim is for everyone to feel valued, included and empowered to contribute their best.

JOB DESCRIPTION

Role Mission

As a Marketing Intern, you will be responsible for delivering effective marketing and communication activities in stores to increase brand awareness, contributing to client development and retention. This position reports directly to the Senior Marketing and Communications Manager, SEAO.

Responsibilities

• Coordination between markets on PR samples consolidation, marketing reports and campaign activations.
• Consolidate post-campaign analysis & reports, and coordinate and submit creative assets requests to HQ
• Support and assist with organization of press events, press days and other press & influencers engagement activities for key events including on-site support for shooting and media walkthrough
• Work closely with agency to develop activities for each campaign launch and providing support for marketing events as required
• Actively participate in ideation process for all SEAO marketing campaign / event
  KOL monitoring and tracking

Profile for Success

• Passion for luxury retail and loyalty marketing
• Good planning, organizing, problem-solving and prioritizing skill
• Ability to handle ambiguity
• Strong client-centric attitude
• Self-motivated with a strong sense of initiative and urgency

Steeped in art and historical references, rooted in craft and tradition, Loewe has been reinventing leather craftmanship for almost 200 years. From its birth in Madrid in 1846 to its latest collection dedicated to the elegance of Chinese monochrome ceramics, the Maison's journey has been defined by its core values: energy, creativity, and a thoroughly modern approach blended with traditional techniques.

Craft at Loewe is unconditionally bound up with art, an endless source of inspiration: from the British Arts & Craft masters to the whimsical world of Studio Ghibli, art is at the heart of every collection – and the House is committed to supporting the artists and creators informing its work.

Today, Loewe's master artisans combine their craft knowledge, accumulated over generations, with new technologies to produce iconic objects presenting both instant appeal and enduring style: true incarnations of Loewe's ideals and vision.

Radical and ever-evolving: here's to another 200 years of Loewe history

Since 2013, Jonathan Anderson, Loewe's Creative Director, has been carrying this vision ever further. One of the leading designers of his generation, Anderson has spearheaded a major rejuvenation of the House.

Through a redesign of the brand identity, a modern articulation of its commitment to craft (with the launch of the Loewe Foundation Craft Prize, for instance), and a series of critically acclaimed and genre-defining Women's and Men's collections, Loewe has been further elevated as an influential and global cultural force.

At the intersection of fashion, craft and culture, Loewe's ambition is to be radical and ever-evolving. Craft and luxury are inextricably linked, and at Loewe, the one makes the other feel more accessible and tangible. By showing how the collections are made and honouring the complex artisanal processes behind them, it becomes possible to see their value and their merit. And by adding a cultural dimension – involving fine arts, film, dance, etc. –, Loewe has become a vibrant force for creativity and innovation, ensuring the brand's durability for another 200 years… and more.