
Marketing Executive | Digital Marketing | SMM | Up to 3k | 5 Days | Paya Lebar
2 weeks ago
Interior Flooring Solution
Basic: $2500-$3000
Working Days: Mon-Fri 9-6pm (occasionally half SAT till 1pm if need)
Location: Paya Lebar
Roles & Responsibilities
- Develop and implement data-driven marketing strategies to enhance brand visibility, audience engagement, and conversion rates across digital platforms.
- Analyze and interpret marketing data to extract actionable insights that drive measurable business outcomes.
- Lead content creation and social media management, including regular posting on Facebook, Instagram, TikTok, and the company website.
- Successfully reduced Google Ads campaign budget by 50% while increasing clicks by 20%, surpassing KPI targets and significantly improving ROI through strategic audience targeting.
- Write SEO-optimized blog posts and articles, resulting in a 45% increase in organic traffic and improved keyword rankings on Google SERPs.
- Boosted social media following and engagement through consistent, relevant, and platform-tailored content.
- Conceive and execute innovative marketing campaigns, following through from ideation to implementation and performance analysis.
- Conduct competitive analysis, adapting and refining effective strategies observed in the market to stay ahead of industry trends.
- Create compelling content with a creative flair, ensuring alignment with brand standards and voice.
- Increased social media leads by 35% through influencer collaborations and targeted paid advertising.
- Adept in video production, including filming and editing for promotional content and social media ads.
- Maintain and optimize the company website using WIX, regularly updating with the latest projects, news, and company milestones.
- Operate independently with minimal supervision, proactively seeking guidance from the CEO when necessary and maintaining a high level of initiative and accountability.
- Understand and apply branding principles, contributing to the company's ongoing branding journey to strengthen market positioning.
- Min diploma in Marketing
- 1yr Experience in SMM, for Facebook, Instagram, Tiktok
- With Website management exp + Video Content creation will be an advantage
- Adept at leveraging emerging digital trends and technologies, as required to do content creation on Social Media Platform & Social media Marketing frequently.
Ong Boon Kiet (Travys) | R
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