Social Media Coordinator
1 day ago
About the role
We are seeking a dynamic and culturally-savvy Social Media Coordinator to manage Paper Rex's presence on Chinese social media platforms, with a focus on Bilibili and Xiaohongshu. You will be working closely with the Content Lead and Social Media Manager to bridge APAC gaming content with Mainland Chinese audiences within the Paper Rex community.
- Create, schedule, and publish engaging content on Bilibili and Xiaohongshu
- Monitor and respond to comments, messages, and community interactions in a timely and culturally appropriate manner
- Maintain consistent posting schedule to maximize engagement and platform algorithm performance
- Track content performance and provide insights on trending topics and audience preferences
- Translate content from English to Simplified Chinese and vice versa
- Localize memes, jokes, and cultural references to resonate with Mainland Chinese audiences
- Adapt VALORANT-related content including official team announcements, live match coverage and game updates
- Ensure cultural sensitivity and appropriateness of all translated materials
- Build and nurture relationships with followers and community members
- Identify and engage with key opinion leaders (KOLs) and content creators in the VALORANT space
- Monitor trending topics within the Chinese gaming community
- Facilitate community discussions and maintain positive brand presence
- Native or near-native proficiency in Simplified Chinese (Mandarin)
- Fluent in English with excellent written and verbal communication skills
- Deep understanding of Mainland Chinese internet culture, slang, and meme culture (梗文化)
- Awareness of gaming trends in both Western and Chinese markets
- Understanding of competitive gaming culture and esports scene
- Familiarity with Chinese internet conventions including:
- Platform-specific etiquette and communication styles
- Popular emoticons, stickers, and expressions
- Censorship awareness and content guidelines
- Proven experience managing Bilibili (B站) accounts
- Strong understanding of Xiaohongshu (小红书) content formats and audience
- Knowledge of platform algorithms and best practices for content optimization
- Familiarity with other Chinese platforms (WeChat, Weibo, Douyin) is a plus
- Proficiency in social media management tools and scheduling platforms
- Basic graphic design skills (Photoshop, Canva, or similar tools)
- Video editing capabilities for short-form content (preferred)
- Analytics and reporting experience
- Previous experience in gaming industry or esports organizations
- Understanding of content creation for Gen Z audiences
- Knowledge of Chinese gaming regulations and compliance requirements
- Experience with live streaming platforms and real-time engagement
- Portfolio of previous social media work or content creation
-
Social Media Coordinator
7 days ago
Singapore FDESG PTE. LTD. Full time**Social Media Coordinator Key Responsibilities** A Social Media Coordinator's job involves creating, scheduling, and publishing content across social media platforms to build brand awareness, engage with the audience, and support marketing objectives. Key responsibilities include monitoring social channels, responding to comments, analysing performance...
-
Social Media Coordinator
2 weeks ago
Singapore Starfish Hiring Full time $40,000 - $80,000 per yearHire Digital is seeking a Social Media Coordinator (Full-time, Remote). In this pivotal role, you will engage with the client's audience across diverse social media channels, driving brand awareness and community engagement. Collaborating closely with our photo and video team, you will ensure the creation of high-quality, impactful content that resonates...
-
Social Media Coordinator
2 weeks ago
Singapore NOKO GLOBAL Full timeRESPONSIBILITIES - Manage and execute social media strategies across platforms, including LinkedIn, Instagram, and TikTok - Collaborate with the photo/video team to ensure high-quality content capture at events - Assist in the creation of engaging campaign content, including copywriting and project management - Monitor social media trends and analytics to...
-
Social Media Executive
1 week ago
Singapore The Social Arm Full timeThe Role As a Social Media Executive, you will be responsible for developing and executing social media strategies, managing client accounts, and overseeing content creation to ensure client objectives are met. You will play a key role in
-
Social Media Coordinator
2 days ago
Singapore CHANGI TRAVEL SERVICES PTE. LTD. Full timeKey Job Responsibilities 1. Work closely with internal stakeholders and external vendors to maintain a Content Calendar. 2. Develop and implement Social Media Strategies (tactics and contents), ensuring its effectiveness and alignment with the brand’s direction. 3. Responsible for the creation and curation of content on the relevant social media...
-
Ai Social Media Campaign Expert
4 days ago
Singapore The Social Idol Full timeCompany : The Social Idol Type : Social Media Agency Role : AI Social Media Campaign Expert (Singapore) - Location: 176 Orchard Road #05-05 The Centrepoint Singapore 238843 - Salary: SGD 2,000 - 4,000 - Working Hours: Mon - Fri 0900 - 1800hrs Job Description: If you had always wanted to be part of a fun, fast growing, employee friendly and high potential...
-
Social Media Sales Account Manager
4 days ago
Singapore The Social Idol Full timeCompany : The Social Idol Type : Social Media Agency Role : Social Media Sales Account Manager (Singapore) - Location: 176 Orchard Road #05-05 The Centrepoint Singapore 238843 - Salary: SGD 3,000 - 6,000 - Working Hours: Mon - Fri 0900 - 1800 hrs Job Description: If you had always wanted to be part of a fast growing, employee friendly and high potential...
-
Social Media Coordinator
7 days ago
Singapore FORTUNA TERRAZZA PTE. LTD. Full time**Key Responsibilities** - **Content Creation & Management**:Develop engaging content, including graphics, videos, and written copy, and manage content calendars for various social platforms. - **Community Engagement**:Monitor social media accounts for comments, questions, and messages, and respond to the audience in a timely and brand-consistent manner. -...
-
Social Media
2 weeks ago
Singapore JR FOODS PTE. LTD. Full timeAssist in Marketing Communications of the organization, including maintenance of websites, mobile apps and social media platforms, media relations and press releases. - Assist in the branding, communications, sales and distribution of the organization’s products & services. - Assist in proposals, tenders and submissions of new and existing projects. -...
-
Social Media
1 week ago
Singapore ATOATELIER PTE. LTD. Full time $40,000 - $60,000 per yearWe're Hiring: Social Media & Project ManagerLocation: SingaporeType: Full-timeAt Chun Tsubaki , we craft stories that connect — from food and lifestyle brands to hospitality and creative campaigns across the region.We're looking for a Social Media & Project Manager who can bridge creativity with strategy — managing social accounts, coordinating content...