
Marketing Executive
3 days ago
Be Part of Something Extraordinary
As we prepare for our opening @ Q4 2025 / Q1 2026, we seek a Marketing Executive to drive brand awareness and engagement, ensuring our hotel's distinct identity shines in the competitive hospitality landscape.
Key Responsibilities:
- Develop and execute marketing strategies that align with Marriott International's standards while showcasing Varel Singapore's unique brand identity.
- Lead pre-opening marketing initiatives, ensuring a strong brand presence before launch.
- Collaborate with internal teams and external partners to create compelling campaigns across digital and traditional platforms.
- Manage content creation, social media engagement, and public relations efforts to enhance visibility.
- Analyze market trends and competitor positioning to refine marketing strategies.
Requirements:
- Diploma / Degree in Public Relations, Marketing, Journalism, or Mass Communications preferred, with experience in a 4–5 star hotel, preferably in a pre-opening environment.
- Strong understanding of Marriott International standards and compliance requirements, ensuring adherence to brand and operational guidelines.
- Proven ability to manage large-scale hotel operations (250–300 rooms, multiple F&B outlets), demonstrating strategic thinking and adaptability in a dynamic hospitality setting.
- Creative thinker, able to develop innovative marketing strategies that drive brand awareness and guest engagement.
- Exceptional communication skills, fostering collaboration across diverse teams, including internal departments, vendors, and external partners.
- Highly organized, able to manage multiple projects efficiently while meeting deadlines in a fast-paced environment.
- Excellent writing and presentation skills, with a portfolio showcasing successful campaigns, content development, and brand storytelling.
- Proficiency in Microsoft Word, PowerPoint, Excel, and experience in content creation, social asset design, and video editing to enhance digital marketing initiatives.
- Familiarity with social media platforms, with an ability to track trends, optimize algorithms, and engage audiences effectively.
- Professional and brand-conscious, representing the hotel positively in interactions with media, guests, management, suppliers, and staff while driving brand positioning strategies.
At Varel Singapore, we don't just offer a place to stay—we create a hospitality experience that leaves a lasting impression.
If you thrive in a high-performance environment and excel in leading a team to operational excellence, we welcome you to be part of our journey.
Job Types: Full-time, Permanent
Pay: $3, $4,500.00 per month
Benefits:
- Employee discount
- Food allowance
- Health insurance
- Parental leave
- Professional development
Education:
- Postgraduate Diploma/Certificate (Preferred)
Work Location: In person
Expected Start Date: 01/09/2025
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