Marketing Specialist

5 days ago

Singapore GLOBAL SEARCH PARTNERS PTE. LTD. Full time $90,000 - $120,000 per year
  • IT MNC
  • B2B marketing in technology industry
Responsibilities
  • Liaison with regional sales and product leadership to develop the GTM strategy for ASEAN/HK
  • Responsible for developing and owning regional Marketing strategy and driving outcomes for ASEAN market
  • Strategize and craft marketing campaigns to realise GTM strategy while maintaining optimum cost per lead ratio
  • Identify prospective clients and build a strong sales pipeline for the Sales Managers using different marketing channels - LDR/cold - calling, email communications, LinkedIn, referrals and other direct marketing methods
  • Find unique ways to attract the attention of C-level executives
  • Initiate appointments with Sales team and sync-up with the respective Sales Manager to determine meeting output and follow up aggressively to close the deal
  • Manage regional budgets and spends
  • Track lead status on a daily, weekly and monthly basis to check performance against the marketing plan
  • Own regional events planning, execution and outcomes
Requirements:
  • 5+ years' Enterprise B2B experience in Regional Marketing in ASEAN/ HK
  • Experience in Telecom/ Cybersecurity/ Service provider segment preferred
  • Strong experience of running Marketing campaigns
  • Good writing and verbal communications skills
(EA Licence No. 14C

(EA Personnel Registration No : R

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