Marketing Solutions

1 week ago

Central Region, Singapore LAZADA SINGAPORE PTE. LTD Full time $60,000 - $80,000 per year

Job Description

Advertising Campaigns Execution and Delivery

  • Ensure the smooth delivery of advertising solutions to brands and sellers
  • Manage a team of agents to ensure display advertising campaigns are executed to the highest standards, including but not limited to ensuring timely submission and quality control of campaign creatives, scheduling, capturing proof-of-executions
  • Support troubleshooting efforts for campaign delivery issues and provide solutions in a timely manner

Display Solutions Optimization and Growth

  • Monitor and report on sign-up rate and inventory for display solutions
  • Propose recommendations to boost sign-up rate and increase display solutions revenues, including but not limited to proposing price or bundling discounts for upcoming campaigns; proposing incentives for brands and sellers to adopt solutions

Seller Advertising Account Operations

  • Manage agents to handle brands and sellers' financial matters, including advertising balance top-ups, billing and invoicing
  • Collaborate with internal teams, including sales, product, and finance, to troubleshoot and resolve operational issues brands and sellers face
  • Ensure compliance with advertising guidelines, platform policies, and industry standards

Process and Efficiency Improvements

  • Develop and maintain best practices for campaign execution, documentation, and knowledge sharing
  • Conduct training sessions for internal teams and sellers on advertising products and operational processes
  • Identify opportunities for efficiency improvements in advertising operations

Job Requirements

  • Bachelor's degree in Marketing, Business, or related field
  • 3+ years of experience in digital advertising operations
  • Strong analytical and problem-solving skills
  • Experience with campaign management platforms
  • Excellent communication and team management abilities
  • Knowledge of advertising industry standards and compliance requirements

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