Web3 Marketing Manager

2 weeks ago

Singapore MIGHTY JAXX INTERNATIONAL PTE LTD. Full time

**Our Team**

Mighty Jaxx is a unique future culture company that creates quality products across multiple
categories such as art collectibles and lifestyle items, bridging the physical & digital world by
powering it with technology. Since our inception in 2012, we have produced over 1,000 designs in
collaboration with world-renowned artists and global entertainment brands like Hasbro, Sesame
Workshop, Toei Animation and Warner Bros, delivering 5 million units of tech enabled collectibles to
collectors in over 60 countries in 2020 alone.

We are proud to be an equal opportunity employer with a diverse, inclusive work environment and
encourage our employees to bring their true fun-loving and high-energy selves to the workplace.
With big, vibrant dreams and a culture of high performance in our workplace, you will always be
engaged, empowered and feel positively challenged.

At Mighty Jaxx, we always extend our full support to the team to help them reach their full potential
personally and professionally. If you love keeping up with the latest trends across different
sub-cultures, love technology and are ready to embrace your creativity, we love to have you join us
in creating the most unique experiences, products and content for our collectors

**The Job**

Mighty Jaxx is seeking a Web3 Marketing Manager with a can-do attitude, hands-on approach and a
focus on exceeding expectations. The Meta Team at Mighty Jaxx is responsible for developing the
best-in-class Web3 Platform for All Businesses. We are building a product that impacts brands and
their customers at scale, crafting a strategy that places Mighty Jaxx Meta at the forefront of the
Web3 Revolution.

As Mighty Jaxx continues to evolve its strategy roadmap to encompass a broader Web3 mandate,
you will have the opportunity to help grow the community around our foundational platform product
that enables brands to provide elevated experiences for their fans. The Web3 Marketing Manager
will be reporting to the Meta Operations Team Lead within Meta Team.

**Responsibilities**

The Web3 Marketing Manager serves a key function within the Mighty Meta Team and impacts the
business on scaling our meta community.

Performance Marketing
- Lead the ideation, research, design, development and launch of Marketing Campaigns
- Create and maintain the marketing plan, ensuring continual improvement using hard data
- Drive the marketing department’s commercial performance through systematic

campaign-specific results and overall measurement.
- Works closely with the marketing and creative team in target-setting, as well as conducting

advertisement experiments, computing and tracking user acquisition costs, optimizing
per-channel conversion rates, and evaluating post-campaign results
- Conduct market research, whitespace analysis and validation to identify marketing channels

Collaboration
- Work with creative team to align on communication of positioning and messaging to ensure

differentiation from competitors
- Maintaining good relationships with internal and external stakeholders
- Project Management
- Owning the delivery of various timelines, ensuring that key milestones are met and deliveries

are of the highest quality
- Proactively monitor and manage the progress of the deliverables, identify risks and eliminate

the roadblocks

**Requirements**:

- Eagerness to learn, open-mindedness towards customers of all industries and sizes
- 4+ years of product marketing experience in B2B, SaaS or platform products in a tech

company
- Undergraduate degree in business, marketing or other related fields
- A desire to grow and engage communities
- Strong analytical skills. Structure thoughts, identify and frame problems, and propose

solutions with reasoned rationales.
- An owner’s mindset - you embrace challenging problems. Can make decisions amidst

ambiguity, achieving consensus amongst stakeholders.
- Excellent verbal and written communication and presentation skills in English
- Above all, love for the decentralized web

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