
Marketing Executive
2 weeks ago
Build personal rapport/connection with journalists, publications, and influencers across various media (digital/print), to position Arteastiq Group’s brands at their top-of-mind recall.
- Developing strategic marketing campaigns to help achieve business results
- Ensuring that plans and messaging are aligned with business strategy, reinforce brand positioning, provide value-added content that is suited to customer’s needs as well as interests and are delivered effectively to targeted audiences
- Supporting integrated marketing and communications across a variety of channels and vehicles
- internal, external, PR, social, web and digital.
- Collaborating across teams to develop key messages for campaigns, EDMs, marketing platforms and content syndication including thought leadership, market trends, reports, surveys, and customer satisfaction stories
- Planning and overseeing new marketing initiatives.
- Uncover new opportunities and market knowledge by conducting research on organisations and individuals.
- Actively keeping up with industry news and trends.
- Develop personal skill sets in maintaining interpersonal relationships.
- To create and edit video content/creative video for social media and digital platforms.
- Photo/video shoot and post-production photo/video.
- Provide multimedia design support for social media marketing.
- Assist the Marcomm Manager in creating branding and marketing collaterals, including, but not limited to corporate brochures, posters, signage, pop-up stands and logos, etc.
- Maximise results and hit targets on your campaigns on Search Engine Marketing platforms (Google, Yahoo, Bing);
- Manage media plans on the various Ad Networks (Facebook, Instagram, Tiktok, Xiaohongshu, Yahoo, Bing, YouTube, etc);
- Analyse data and work out actionable insights for the client to better their business
- Craft copies on ads and web pages that can effectively get conversions;
- Implement tracking of advertising campaigns and websites via Google Analytics for performance reporting
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