Sales Executive

2 weeks ago

Singapore MR POPIAH PTE. LTD. Full time

**Mr Popiah**is a fast-growing food company in Singapore that specialises in producing and distributing ready-to-eat, **tortilla**wraps and **popiah wraps**. We focus on delivering high-quality, convenient meals with unique flavours. Our products are widely available in supermarkets, vending machines, and foodservice channels. At Mr Popiah, we are committed to expanding our market presence by offering innovative, wholesome meal solutions that cater to diverse consumer needs.

**Key Responsibility**
- Focus on B2B sales, foodservice channels, and new markets.
- Develop and execute strategies to expand distribution into new geographic areas and untapped customer segments.
- Identify and acquire new clients, including convenience stores, retail chains, and foodservice partners.
- Build and maintain strong relationships with key accounts to ensure long-term partnerships and consistent product orders.
- Negotiate contracts, pricing, and trading terms with new and existing clients.
- Stay updated on market trends, competitor activities, and emerging opportunities in the food and FMCG sectors.
- Analyse sales data and gather customer feedback to identify growth opportunities and refine strategies.
- Collaborate with the marketing team to execute sales promotions, campaigns, and new product launches in the B2B space.
- Assist in organising events, roadshows, and pop-up experiences to increase brand visibility.
- Track and report on sales KPIs, such as revenue growth, market penetration, and client acquisition rates.Provide insights and feedback to improve product offerings and tailor them to specific market needs.

**Qualifications**
- Minimum 2 years of experience in sales, specifically in the food industry or FMCG.
- Strong understanding of B2B sales processes, including retail and foodservice distribution.
- Excellent communication, negotiation, and relationship-building skills.
- Proven ability to enter new markets and expand product distribution.
- Experience in working with key accounts in supermarkets or similar retail environments.

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