Social Media Manager

2 days ago


MacPherson, Singapore Expressions Wellness Full time

**Position Summary**:
The Social Media Manager is responsible for developing, implementing, and managing the organization’s social media strategies across key social media channels including but not limited to Facebook, Instagram, and Tik Tok. The role involves optimizing social media posts to increase visibility, follower engagement, and brand consistency, and staying up-to-date with the latest digital technologies and social media trends. The person should have excellent communication skills and be able to express our company’s views creatively.

**Responsibilities**:

- Develop, create, and implement engaging content (photos, video, text, infographics) for all social media platforms.
- Design posts to sustain readers’ curiosity and create buzz around new products or campaigns.
- Design and implement a social media strategy to align with business goals.
- Optimize content following search engine optimization (SEO).
- Interact with followers and potential customers by communicating and answering questions through the company's social pages.
- Analyse and report on the performance and efficiency of campaigns and events on the various platforms.
- Develop monthly reports on emerging social media trends that will be submitted to the management and executive teams.

**Requirements**:

- Bachelor’s degree in Marketing or Communications.
- Preferably 4-5 years of experience as a social media manager or similar role.
- Hands-on experience in content management.
- Excellent copywriting skills.
- Ability to deliver creative content (text, image, and video).
- Capable of editing video and familiar with video/photo software and tools to create visually appealing content.
- Familiar with Facebook, Instagram and TikTok
- Knowledge of SEO, keyword research, and Google Analytics.

**Work Location**: Macpherson - 9am to 6.30pm

**Salary**: $4,000.00 - $5,000.00 per month

**Benefits**:

- Flexible schedule

Schedule:

- Monday to Friday

Work Location: In person



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