B2b Marketing Associate

1 week ago

Singapore Coda Payments Full time

**What we do**

Founded in 2011, Coda Payments helps digital content providers monetize their products and services in more than 50 markets. Publishers of leading games like Moonton (Mobile Legends: Bang Bang), Garena (Free Fire) and Tencent (PUBG Mobile), streaming platforms like beIN and Bigo Live, apps like Tinder, and video-on-demand platforms like Viu have integrated with Coda Payments to accept payments.

Coda Payments is headquartered in Singapore with dozens of additional outposts around the world. Coda Payments has recently been named the 46th fastest growing company in the Asia-Pacific region by the Financial Times (making it the 5th fastest-growing fintech company in its region), the 13th fastest growing company in Singapore by Straits Times, and a Technology Pioneer by the World Economic Forum.

**Working at Coda**

Life at Coda is fast-paced, challenging, and fun. As a rapidly growing global company, we’re always looking to step up and adapt to changes quickly; there is never a dull day at Coda.

We make things happen in the most impactful and effective manner. If you are always eager to initiate new ideas, hungry to contribute more, derive satisfaction from team wins rather than individual ones, and value integrity, you will fit perfectly into the Coda team

We are looking for a B2B Marketing Associate to join the team in strengthening our leadership position toward games and apps publishers when it comes to monetizing their content. Reporting to the B2B Marketing Manager, you will be instrumental in all aspects of B2B Marketing planning and execution, including top-tier gaming trade shows, content marketing, website maintenance, and more.

**Responsibilities**:

- Assist with all aspects of B2B marketing planning and execution
- Plan and execute Tier 1 global gaming trade shows
- Update and monitor the ongoing company presence on our corporate website and social media (Linkedin)
- Provide creative ideas for content marketing and update our corporate website with Webflow
- Assist in improving sales tools and publisher’s user experience
- Collaborate and work closely with internal stakeholders (Publisher Partnerships, International, Marketing, and Design team) for various projects
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics etc.)
- Maintain partnerships with agencies and vendors

**Requirements**:

- 2-3 years of relevant hands-on experience in marketing
- Bachelor's degree in business studies is preferred
- Experienced in B2B content creation (university poster projects, presentation slide decks, promotional materials, etc)
- Excellent written and verbal English skills; fluency in Chinese is preferred.
- Knowledge of the gaming industry is a plus.
- Highly organized and detail-oriented, with the ability to quickly learn a wide variety of tools and processes
- Open to rapid changes and eagerness to learn in a fast-paced and diverse environment
- Ability to strategize and execute well, working with a strong sense of urgency and follow-through
- We are an equal opportunity employer and do not discriminate based on gender, race, age, religion, disability, or other local protected class. We are committed to cultivating an inclusive environment for all employees, and we welcome the diversity that you will bring

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