Pr & Communications Executive

2 weeks ago

Singapore Benjamin Barker Full time

Solid, demonstrable experience of working in B2C business - this could be in-house or at a PR agency. Bonus if you’ve worked in fashion and retail sectors
- An innate understanding of what makes a good story for the media and how to secure great quality media coverage - along with existing media relationships in Singapore and knowledge in other markets
- An excellent verbal and written communicator, highly organised and detail-oriented
- Keen interest in fashion, retail, F&B and turning our launches into compelling messages and stories
- A genuine, enthusiastic interest in Benjamin Barker’s mission and developing and communicating great ideas
- An ability to work proactively and autonomously in a fast-paced company with a hands-on approach
- Media relationships with media, celebrities and influencers

What you will be doing
- Execute PR plans that drive reputation and growth - whether it’s delivering substantial media coverage or thinking of new ways we can make the media and public aware of what we do
- Develop communications strategies to build awareness of Benjamin Barker with influential business, tech and consumer lifestyle media, as well as handling issues as and when they arise
- Copywriting of associated fashion, lifestyle and F&B editorial needs and press releases
- Planning publicity strategies, campaigns
- Supporting the Marketing Director in crafting effective PR strategies
- Dealing with enquiries from the public, press and related organisations
- Organising promotional events, press visits, etc
- Media coverage and social monitoring
- Influencer seeding and monitoring
- Dealing with editorial loan of products

Job Highlights
- Enjoy a fair work-life balance
- Join a high performing team

Job Requirements:

- Degree or higher in Communications, Business Administration or a related field
- You have at least 2 years of prior experience in a similar role
- You have strong communication skills and outstanding writing skills
- Experience in building and maintaining relationships with journalists
- Ability to build PR strategies and troubleshoot problems
- You thrive in matrix environments and are adept at building relationships with different stakeholders and customers

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