Corporate Marketing Director

5 days ago

Singapore DT One Full time

Reporting to DT One's Chief Revenue Officer - based in Singapore, this role will work with highly skilled colleagues from numerous nationalities and be a decisive contributor from the start. This role will be a genuine ambassador of DT One's values and products, and work with the senior leadership to further cement DT One's industry leadership position. The incumbent should be a B2B marketing leader with startup & scale up marketing expertise across brand building and corporate marketing. This role is based in Singapore.

***Key responsibilities**:

- Establish the marketing foundations for DT One's growth engine
- Build heightened awareness of the DT One brand, drive relevant PR, key events participation and overall thought leadership as the industry leader
- Develop relevant customer insights that will enable our global and regional teams to create customer-centric, brand and community go-to-market
- Design and execute effective marketing strategies to establish the credibility of the DT One brand and generate qualified leads to fuel revenue growth
- Work with a panel of relevant agencies & freelancers to drive the corporate marketing delivery
- Understand competitors positioning and leverage global content to create region-specific content that can address the needs of our diverse markets
- Own and be accountable for key business metrics, support in-depth business reviews to international business teams and present results to senior executives
- Create, manage and publish dashboards, report on progress against goals and relevant marketing metrics
- Work closely with the regional teams and sales leadership on strategic projects for enterprise accounts

***What we are looking for**:

- Degree Educated and/ or CIM Qualified
- 8+ years' experience in B2B marketing & growth, specifically building digital brands and lead generation engines
- Experience in B2B high growth/ startup/ scale up companies
- Ability to see the bigger picture and how to weave customer insights into value proposition development and global / regional marketing plans
- An influencer who communicates clearly and frequently to both technical analysts and non-technical business leaders
- Experience with B2B events/ trade shows and customer networking events
- Track record in building corporate culture through internal events
- Fluent English to professional standards and another language competencies a plus
- FinTech exposure is a great advantage

Our commitment to diversity, inclusion and belonging. At DT One, we work tirelessly to build our internal people network to represent the markets that we serve - by continuously developing our people, knowledge, programs, initiatives and tools. Our goal as we grow is to build a more diverse workplace and a culture where everyone, from any background, can do their best work and feel supported and included while doing so.

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