Executive/ Sr.executive

**JOB DESCRIPTION**

**I. JOB DETAILS**

**Job Title**

Executive/ Sr. Executive, Social Media

**Substantive Grade**

**Department**

Marcom

**III. KEY RESPONSIBILITIES**
- Thinker
- Manages and grows the school’s social media channels to increase brand awareness
- Understands the target audience (i.e. prospective parents) to develop engaging and relevant social media content
- Works closely with teachers and parents to create content (e.g. success stories, parent testimonials, etc.) that promotes the school to prospective parents
- Tracks and monitors user engagement and feedback for each social media post (e.g. likes, comments, reactions, etc.)
- Analyses the user engagement data to determine the effectiveness of the social media channels and types of content, and makes improvement to the content and delivery based on the results
- Interacts with audiences and replies to queries and comments on the social media posts in a professional manner
- Works closely with the other departments and coordinates social media messages (e.g. creates posts for Open House together with Admission team, etc.)
- Stays abreast of social media trends and competitors’ social media activities
- Is comfortable working on SM tools like hoot suite, simplify 360 et al

**IV. JOB REQUIREMENTS**

Minimum Qualifications
- Graduate
- Experience as a social media executive at a similar company.

Experience
- 3 to 5 Years

**Salary**: $3,000.00 - $4,000.00 per month

**Benefits**:

- Employee discount
- Health insurance

Schedule:

- Day shift

**Experience**:

- Social media management: 2 years (required)

Work Location: In person