Marketing Campaign Coordinator

1 day ago


Singapore ASK & EMBLA GALACTIC PTE. LTD. Full time

Ask & Embla is looking for a motivated Marketing Campaign Coordinator with a strong aptitude for campaign management, data analysis, and collaborative execution. In this role, you will support the execution and optimization of our marketing initiatives by assisting in campaign creation, coordinating product launches, and tracking sales and competitive data. If you excel at transforming data into insightful reports, thrive in a collaborative setting, and are keen on proactive problem-solving to drive continuous improvement, we encourage you to apply

1. Campaign Management and Execution:

- Develop and Execute Campaigns: Assist in the creation and monitoring of integrated marketing campaigns.
- Collaborative Improvement: Work closely with the Campaign Manager and Marketing Manager to enhance campaigns using data and feedback from current and previous projects.
- Product Launch Coordination: Initiate and coordinate product launch campaigns across all platforms, collaborating with creative, marketing, and product teams.
- Sales Tracking and Product Curation: Track product line sales and curate product selections to boost campaign effectiveness.
- Process Evaluation: Regularly assess and refine campaign management processes for increased efficiency.
- Proactive Problem-Solving: Identify potential problem areas proactively and ensure they are resolved promptly.
- Stakeholder Management: Manage relationships with internal teams and external vendors to ensure high-quality and timely execution of marketing programs.
- Preparation for Meetings: Assist the Campaign Manager in preparing for trade meetings and monthly reviews.
- Promotional Planning: Plan and organize promotional presentations, and update marketing calendars.

2. Reporting, Market Research and Data Analysis:

- Competitive Analysis: Conduct research on competitive products by identifying and evaluating their characteristics, market share, pricing, and advertising strategies.
- Collaborative Brainstorming: Work with the Campaign Manager to prepare for marketing campaign brainstorming sessions with the team.
- Sales and Inventory Tracking: Track sales data, maintain inventory of promotional materials, plan meetings and trade shows, manage databases, and prepare reports.
- Performance Monitoring: Evaluate and monitor campaign performance, analyze key metrics, and create comprehensive reports to inform strategic decisions.

**Who You Are**:

- Bachelor’s degree or diploma in marketing, business, data analytics or other related fields
- Proven working experience (minimum 3 years) in digital marketing and campaigns, particularly within the e-commerce industry
- Demonstrable experience working with cross-functional teams and marketing vendors
- Good verbal and written communication skills
- Highly creative and organized with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools
- Working knowledge of ad serving tools
- Highly organized and a great communicator of creative instructions
- Experience in setting up and optimizing FB/IG campaigns a plus
- A positive, go-getter attitude
- Interest in tattoos and alternative jewellery is a plus

**Who We Are**:
Ask & Embla is a rapidly growing alternative body jewelry brand based in Singapore with a collective following of more than 500,000 across our social media channels. As an E-commerce brand, we ship internationally to a diverse range of customers and we are proud to be one of the leading brands worldwide in the alternative jewelry space.

At Ask & Embla, we’re passionate about creating a company that brings out the best in everyone and where individuals love to work and grow as a team. That means constantly learning and building new things, being flexible about how and where we work, and empowering each other to do the proudest work of our lives.

Ask & Embla, led by an ex-Googler and ex-Amazonian, has dozens of employees across multiple countries. We are building the foundation to expand several business verticals beyond e-commerce, while supporting existing business functions for fulfilling thousands of orders each month.

At Ask & Embla we learn and build fast together, sharing the purpose and passion of creating not just beautiful, expressive and sustainably-made jewelry, but a community that celebrates the misfits, the believers, the round pegs in square holes and everyone in between. Everyone deserves to own who they are; we create the jewelry so they can do it with pride.

**Ready to Join Us?



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