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Account Manger
3 weeks ago
Drive both top and bottom line growth, effectively contributing to the achievement of P&L goals (sales, margins, and inventory).
- Define, develop, execute and implement impactful marketing campaigns with a focus on Domestic Channel to achieve qualitative and quantitative objectives.
- Clear understanding of the eCommerce landscape to ensure digital touch points are well integrated within the consumer journey, drive innovation and business growth to increase sales.
- Negotiate with vendor partners for marketing support like MSA, GWP, discounts, vouchers, miles.
- Lead Category Management efforts, encompassing tasks such as vendor acquisition, seamless onboarding, precise demand planning, dynamic pricing strategies, efficient stock management (active depletion plans)
2. Optimize Domestic eCommerce landscape (field survey, assortment relevance, cannibalization and profitability risk) in collaboration with Demand Planner to provide new insights in a quarterly manner, including also the below:
- Drive the business forward by constantly analysing and assess the effectiveness of the eCommerce operations and current needs based on market competition, implementing new methods, systems and ways of working where relevant
- Monitor sales targets achievement on monthly basis and propose recovery plans in advance when trend is going negative
- Carefully monitor performance of all campaign activities, and prepare a post-campaign report with analysis and results for future improvement
- Monitor closely the sell-in/out to ensure forecast accuracy & inventory depletion
3. Foster and manage relationships with both internal and external stakeholders, while spearheading cross-functional collaborations that enhance overall operational synergy.
4. Understanding the eCommerce landscape to develop promotional strategies to increase sales of products or brands outside of the TR catalogue
5. Working closely with the Demand team to ensure healthy inventory levels and promotional strategies are achieved, understanding of Singapore Liquor Tax Duties structure
6. Collaborate closely with Channel and Marketing teams to engage for Liquor campaigns
7. Work with internal Customer Experience team, Operations Team and Partners/Suppliers to resolve customer issues and queries.
8. Ensuring payments are made according to payment terms