Senior Marketing Manager, Sea

1 week ago


Singapore Blizzard Entertainment Full time

**Team Name**:
**Job Title**: Senior Marketing Manager, SEA & India

**Requisition ID**: R019556
**Your Mission**

As Senior Marketing Manager SEA/India you are a creative thinker who can lead staff, develop, and execute new marketing strategies and executions. You are business-oriented manager who value measuring and optimizing the effectiveness and return to your marketing program. You will create and implement marketing and business strategy to group our user bases and maintain the long-term brand health of franchises.

You must be able to assess market conditions across the SEA/India markets and put together comprehensive plans with a broad view that encompasses brand partnerships, media, social media marketing and collaboration with Communications on PR and ambassador activity.

**Responsibilities**
- Lead staff to develop best in class brand strategies and executions.
- Work with APAC Insights and Analytics to unearth insights that form the basis for industry leading brand strategy and executions.
- Responsible for the management of an allocated variable sales and marketing budget with an emphasis of building, managing, maintaining and explaining the program.
- Collaborate with both Communications and Commercial functions to create scalable integrated marketing opportunities for managed brands.
- Present marketing strategies and plans to key stakeholders within APAC and Activision Blizzard headquarters
- Develop sound KPIs for planned executions and work with relevant internal functions (FP&A, Insights & Analytics and Commercial) to assess effectiveness of campaigns for future continuous improvement.
- Manage agency partners to design and manage best in class campaigns tied to thoroughly developed briefs tied to defined brand strategies.
- Become the voice of the player internally sharing player sentiment towards managed brands, surfacing barriers to acquire and retain players and creating solutions to address opportunities.
- Ability to lead cross functional teams to achieve overarching brand objectives.
- Led community engagement staff to meaningfully form relationships with the players we know and attract players we are yet to meet.

**Player Profile**
- Has 10+ years of direct work experience in publishing, marketing, product management or strategic planning with a minimum of 5 years’ working in the video game, media, tech or Internet industry.
- Good interpersonal and communication skills, team player.
- Strong track record of delivering results.
- Demonstrated flexible thinking.
- Strong analytical skills.
- In depth knowledge of the SEA/India video games industry and broad understanding of channels within (social, media)
- Strong format understanding (‘console’, ‘premium and free to play PC’ and ‘mobile’) with strong emphasis on mobile capability.
- Ability to work collaboratively and cross-functionally with internal and external teams.
- Proficient (and working) knowledge of Microsoft Word, Excel and PowerPoint.
- Able to travel internationally and work long hours if needed.
- Language capability (English plus one other from the region) highly desirable.

**Our World**

Activision Blizzard, Inc. is the world’s largest interactive entertainment company, with operations across North America, Europe, and Asia. We are home to some of the most beloved entertainment franchises including Call of Duty®, Skylanders®, World of Warcraft®, Overwatch®, Diablo®, Candy Crush, and Bubble Witch. Our combined entertainment network delights hundreds of millions of monthly active users across the globe, making us the largest gaming network on the planet

We’re proud to be included as one of FORTUNE’s "100 Best Companies To Work For®” for five consecutive years and for having received a perfect score on the 2019 Corporate Equality Index released by the Human Rights Campaign Foundation, the educational arm of the nation’s largest LGBTQ civil rights organization. We've earned a spot on FORTUNE’s "World’s Best Employers," “Most Admired Companies,” and “Future 50” lists, in addition to, being ranked one of Fast Company's World’s Most Innovative Companies in Gaming for three years in a row. Our global employees are some of the best and brightest talents across engineering, entertainment, media, and technology.
- The video game industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners._

Activision Blizzard is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.



  • Singapore COACH SEA Full time

    We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what’s possible. At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed. This global house of brands - Coach, Kate Spade New York, Stuart...


  • Singapore Hunt Talent Partners Full time

    Marketing Manager, SEA (Medical Devices / Life Sciences) Marketing Manager, SEA (Medical Devices / Life Sciences) Get AI-powered advice on this job and more exclusive features. Global Medical Technology MNC headquartered in US Market leader in blood and cell therapy Base salary from $9k to $11.5k/month + AWS + Bonus We are partnering a global...


  • Singapore Johnson & Johnson Full time

    **SEA Senior Manager Market Access (Immunology and Pulmonary Arterial Hypertension (PAH))** The Market Access Senior Manager for the South East Asia region, reporting to the Head of Market Access SEA combines responsibilities for both pricing and access and is thus accountable for delivering and executing integrated market access and pricing strategies for...


  • Singapore Sea Full time

    Join to apply for the Data Engineer/Senior Engineer role at Sea Join to apply for the Data Engineer/Senior Engineer role at Sea About Us Sea is the leading consumer internet company in Southeast Asia and Taiwan. Our mission is to better the lives of the consumers and small businesses of our region with technology. About the Team: About Us Sea is the leading...


  • Singapore Adidas Full time

    PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION: - Lead and drive the SEA Marketing Operations (MOPS) function, with a strong focus on the Go-To-Market (GTM) process, ensuring seamless execution in alignment with Emerging Markets (EM) and Global MOPS guidelines. - Optimize marketing systems, master data, and sample management to enhance operational...


  • Singapore Zimmer Biomet Full time

    -Requisition Number APAC05007 Employment Type Full-time Location Singapore **Job Summary**: This role will lead South East Asia’s strategic and field marketing activities including; market sensing and analysis, development of product portfolio, branding strategy, communication plan, and product life cycle management. In addition to that, he/she will build...


  • Singapore Zimmer Biomet Full time

    **Requisition Number**: APAC05007 **Employment Type**: Full-time **Location**: Singapore **Job Summary**: This role will lead South East Asia’s strategic and field marketing activities including; market sensing and analysis, development of product portfolio, branding strategy, communication plan, and product life cycle management. In addition to that,...


  • Singapore Sea Full time

    Join to apply for the Finance Management Associate 2026role at Sea Join to apply for the Finance Management Associate 2026role at Sea About the Team: Sea Limited (NYSE: SE) is a leading global consumer internet company founded in Singapore in 2009. Our mission is to better the lives of consumers and small businesses with technology. About the Team: Sea...


  • Singapore Johnson & Johnson Full time

    **SEA Market Access Manager** **L **ocation: any Southeast Asian country of Singapore, Malaysia, Thailand, Indonesia, Philippines, Vietnam, and India**: Johnson & Johnson is the world's most comprehensive and broadly based healthcare Company, touching the lives of nearly a billion people every day. Our Family of Companies throughout the world compete in...


  • Singapore BeneFit Cosmetics Full time

    **Position**: **Company Description** - Since the opening of its first makeup shop in San Francisco in 1976, Benefit Cosmetics has playfully shown that “Laughter is the Best Cosmetic”. Join us for this internship opportunity and craft the future with us. _ **Job responsibilities**: Opportunities & Exposure - To lead 1 or 2 Ecommerce Marketing Campaigns...