Senior Brand Manager

2 weeks ago

Singapore Nestle Full time

**Position Snapshot**

Location: Changi Business Park, Singapore

Company: Nestlé Singapore

Type of Contract: Permanent

**Position Summary**

Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.

We are looking for a Senior Brand Manager / Brand Manager to delight target consumers and generate strong brand building results through active planning and implementation of initiatives to grow market share and category for the assigned category portfolio.

**A day in the life of...**
- Responsible for generating compelling consumer insight to develop winning strategies for brands vs. competition
- Responsible for the development of marketing plans in the ICP process by identifying the key opportunities (incorporating understanding on consumers, competition and external environment) and developing action plans for the brands in line with business objectives.
- Responsible for managing innovation & renovation based on consumer insights which includes identifying opportunities, product conceptualizing, prepare and implement launch and post evaluation.
- Responsible for creating engaging brand experience through strong Big Ideas at relevant consumer touch points including consumer promotions.
- Responsible for delighting consumers with products experience on taste (ensuring 60:40+ wins) and packaging (benchmarked against competition).
- Responsible for reviewing the uplift numbers (based on ICP) vs. sales forecast and recommending action plans to close gaps in preparation for the MSR meeting.
- Responsible for monitoring & analysing category/brand performance including competitive benchmarking.
- Responsible for proposing optimal PFME budgets for category / brands based on ICP. Ensure all PFME investment is properly reviewed and evaluated.
- Responsible for ensuring adherence to all company principles and policies.

**What will make you successful**
- University graduate with 7 years experience in Consumer Marketing and/or Category Development with field sales experience
- Demonstrate record of success in building brands based on consumer insights
- Exhibits strong functional skills
- Proven stakeholder management skills
- Motivated and result focus

.

  • Senior Creative Strategist!

    2 weeks ago

    Singapore Why? Brand Design Full time

    As a Senior Creative Strategist, you'll be responsible for developing brand strategy and creative, strategic territories that align with a company’s/ brand’s overall business strategy. On top of that, you'll work closely with designers, copywriters, account managers, and other creative team members to develop compelling content and experiences that...

  • Senior Brand Manager

    4 weeks ago

    Singapore Novartis Singapore Full time

    Join to apply for the Senior Brand Manager - Oncology role at Novartis Singapore Join to apply for the Senior Brand Manager - Oncology role at Novartis Singapore Senior Local Brand Managers OR global / regional / local sub-function specialists within a specific marketing sub-function. Define product strategy in agreement with local management and global...

  • Senior Brand Manager

    6 days ago

    Singapore Novartis Singapore Full time

    Join to apply for the Senior Brand Manager - Oncology role at Novartis Singapore Join to apply for the Senior Brand Manager - Oncology role at Novartis Singapore Senior Local Brand Managers OR global / regional / local sub-function specialists within a specific marketing sub-function. Define product strategy in agreement with local management and...

  • Senior Brand Manager

    6 days ago

    Singapore SOURCEO PTE. LTD. Full time

    **REQUIREMENT**: - **8-10 years of experiences in brand management, corporate communications, or related fields, with a proven track record of leading successful brand-building initiatives.**: - **Expertise in developing brand strategies, managing large-scale campaigns, and delivering engaging content that drives brand awareness.**: - Ability to craft...

  • Senior Brand Manager

    6 days ago

    Singapore Johnson & Johnson Full time

    Description Kenvue is currently recruiting for: **SENIOR BRAND MANAGER** **(NEUTROGENA FACIAL MOISTURE & TREATMENT GROWTH TEAM)** This position reports to Senior Marketing Manager (Neutrogena FMT Growth Team) and is based in Singapore. **Who we are** At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and...

  • Senior Brand Manager

    2 weeks ago

    Singapore Sourceo Pte Ltd Full time $90,000 - $120,000 per year

    Roles & Responsibilities REQUIREMENT: 8-10 years of experience in brand management, corporate communications, or related fields, with a proven track record of leading successful brand-building initiatives. Expertise in developing brand strategies, managing large-scale campaigns, and delivering engaging content that drives brand awareness. Ability to...

  • Brand Ambassador

    6 days ago

    Singapore Boutique Brand Collective Singapore Full time

    Boutique Brand Collective Singapore is a leading premium boutique spirit importer and distributor that specializes in the finest boutique cocktail and super luxury spirits from aperitifs and liqueurs through to world leading fine whiskies and tequilas. We are a collective of inquisitive bar industry spirits experts whose objective is to accelerate the growth...

  • Senior Brand Manager

    1 week ago

    Singapore Randstad Singapore Full time

    Overview Senior Brand Manager -DTC- Consumer Goods Start-up Join to apply for the Senior Brand Manager -DTC- Consumer Goods Start-up role at Randstad Singapore Direct message the job poster from Randstad Singapore About my client I am representing a fast-growing brand aggregator start-up on a mission to acquire, scale, and transform high-potential consumer...

  • Senior Manager, Branding

    2 weeks ago

    Singapore MITRADE GROUP PTE. LTD. Full time

    **Senior Manager, Branding**: **Company Overview**: Mitrade is an award-winning global Contract for Difference (CFD) and forex broker, regulated by authorities in Australia (ASIC), Cyprus (CySec), the Cayman Islands (CIMA), and Mauritius (FSC). We were founded in Melbourne, Australia and have offices worldwide. **Role Summary**: We are seeking a visionary...

  • Senior Brand Manager

    2 weeks ago

    Singapore beBeeSenior Full time $80,000 - $120,000

    Job Title: Senior Brand ManagerDescription:We are seeking a skilled and experienced Senior Brand Manager to lead our brand strategy and drive business growth. As a key member of our team, you will be responsible for developing and implementing comprehensive marketing plans that meet our sales and profit goals.About the Role:Develop and execute business and...