Marketing Executive
2 days ago
Shanghai TCM Wellness is a subsidiary company of our parent company which was established since 2002.
We are a professional beauty salon that caters to individuals from all walks of life, from adults to elderly.
We strive to help our clients reach their desired needs and giving them the confidence as they leave our shop with satisfaction.
**Job Key Responsibilities:**
- All Social media & maketing (online digital and offline shops)
Online (Digital and Social)
- Handle full-cycle of pre and post social media management for 3 business entities: shoot photos and videos, edit and design content, post contents for the entities’ platforms (Facebook, Instagram, Tiktok, 小红书 etc)
- Manage the social media content calendar, developing and executing posts that align with consumer communications objectives that deliver against business objectives.
- Allocate and monitor advertising budgets.
- Boost and track social content on relevant platforms.
- Daily monitor all social media advertisement/boosts and strategies accordingly
- Attend to client’s enquiries on social platform.
- Assist B2C outreach on potential online platform such as FAVE, Shopee, Lazada etc.
- Monitor the ongoing company digital presence (Google Lisiting, Reviews etc)
- Grow business’ brand influence and have a conversion strategy in place while also increasing brand loyalty and awareness
- Update website.
Offline (Shops)
- Design and print marketing and sales collaterals (posters, menus etc)
- Support ad-hoc work request when required
**Job requirements**
- At least 3 to 5 years of sales and marketing related experience in any industry, preferably beauty service industry
- Highly motivated by success but a team player with strong people skills; and a strong customer focus
- Fluent written, spoken and reading capability in English
- Ability to think strategically and creatively
- Able to work independently and collaboratively with the internal and external stakeholders while proposing creative solutions
- Added advantage if proficient in Capcut/Adobe Premiere Pro/Adobe Photoshop/Adobe Illustrator
- Positive attitude.
- Full time position
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