
Marketing Executive
3 days ago
**Who are we**:
PIF Capital is a platform that supports the SMEs to become A+, empowering the entrepreneurs to have a bankable business model, profits, talents and realizing their dreams
We help organisations unleash the hidden value in their organisations. By providing courses, education, consultancy and value-networks, we help corporations and individuals build new capabilities, insights and leverage capital and know-how in impactful and innovative ways. We currently serve 1000 over corporate clients, many of whom are well-known icons. The knowledge, skills and consultancy we offer are top-notched, experiential and value-focused. We are looking for an experienced marketing director who can help us reach out and market to organisations (B2B) and entrepreneurs (B2C). We are seeking web-savvy individuals who are well-versed in digital marketing, marketing automation, content and algorithmic marketing and are familiar with funnels, web tools and platforms for marketing.
**Responsibilities**:
- Identify target audiences, personas and segments and market PIFs programs and courses to these segments
- Create marketing funnels and automate marketing campaigns to nurture, educate and qualify leads with a view to closing, upselling and cross-selling.
- Build and develop campaigns for various products and audiences
- Create, manage and market content to develop communities and loyal followings so as to increase conversions and LTV
- Source and create marketing and selling partnerships with synergistic organisations, both Singapore and international
- Educate organisations on the various government support and funding schemes that are available to help train new skills and create organizational capabilities and competitive advantage.
- Source and participate in trade shows, conferences and exhibitions to reach out to organisations, potential partners, collaborators and individuals.
- Make presentations and pitches to business owners, C-suites and managers
**Background and Requirements**:
- Diploma or Degree in Business, Marketing or Computer Science.
- A minimum of 2 years of experience in marketing with particular concentration in digital marketing, platform marketing using Google, LinkedIn and Facebook, and social media marketing
- An understanding of content marketing and/ or predictive marketing would be a plus
- Performance-oriented and a can-do attitude
- Good communication and writing skills with an excellent command of the English language
- Able to communicate in Chinese language to coordinate and handle queries from Chinese speaking counterparts in regards with the development of market content matters
- The ability to generate or write good content would be a crucial
- Tech-savviness and a good understanding of web-tools and platforms for marketing would be desirable
- A good team player with initiative, creativity and resourcefulness
- Ability to work independently and a high performance-orientation
- Able to work under pressure and meeting deadlines
**PIF Benefits**:
1. Basic + Employee's Share Rewards.
2. Career prospects into management team, entrepreneurship and IPO Business.
3. Custom-made personal growth and development for every employee to achieve career goals.
4. New breakthroughs in salesmanship, leadership and entrepreneurship.
**Able to start immediately will be an advantage**
Thank you for applying.
Pay: $2,000.00 - $3,200.00 per month
Work Location: In person
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