
Executive, Marketing
1 week ago
**Marketing Executive
**Responsibilities**
- Conceptualize and create compelling content (including visuals design, copywriting, and multimedia) across all channels, including but not limited to website, Facebook, Instagram, Tiktok
- Create and execute engaging videography and photography content for all EX Group brands, including but not limited to EX Style Prestige, U-Hair, Coulisse Heir, Toni International
- Assist in planning and managing of social media content calendar
- Drive and execute campaigns and initiatives to increase user growth, engagement, brand presence and sales leads
- Track and analyse content performance metrics to assess effectiveness
- Collaborate with cross-functional teams, including sales and creative, to ensure marketing initiatives are cohesive and aligned with the overall business strategy
- Manage the creation of marketing materials (brochures, flyers, sales presentations etc) and ensure they are consistent with the brand’s identity and messaging
- Conduct research and curate factual, relevant information that supports the content creation process
- Assist in the planning and liaising with external partners for collaborations and partnership
- Assist in managing partnerships, media/press, KOLs and customer relations
- Take full ownership to handle client and organic campaigns from start to end, working closely with project managers and content strategists
**Requirements**:
- Display high level of interest and enthusiasm towards the product and service offerings, with a passion to grow our brand
- Ability to create visually appealing content that aligns with the brand’s overall aesthetic direction is essential
- Proficiency in content creation and copywriting
- Good command of English
- Self-starter and able to pick things up quickly and independently
- Self-disciplined to complete tasks assigned within deadlines
- Positive attitude, team player, and willingness to learn and grow in the role.
**Plus points if you are**:
- Being able to do videography and photography
- Knowledge of design software will be a plus.
- Familiar with the beauty industry in Singapore
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