Marketing Manager

2 weeks ago


Singapore GREEN SUMMIT HOLDING PTE. LTD. Full time

Analyse new market trends, business opportunities and market segments in global and local landscape.
Analyse past performance of collections, categories and campaigns to improve marketing effectiveness and ROI.
Assess effectiveness of public relations communication programmes.
Define marketing performance measurements in alignment to marketing objectives and strategies.
Develop content for online platforms.
Develop crisis management action and communication plan.
Develop expense forecast and budget allocations.
Develop marketing campaigns across offline, digital and social media platforms.
Develop website traffic and/or inbound marketing plan.
Evaluate end-to-end customer experience across offline and digital platforms and customer touch points.
Generate ideas and strategies based upon data-driven insights and recommendations.
Manage creative concept of marketing campaigns and communications materials.
Manage crisis management communication plans.
Manage internal and external communication platforms and channels.
Manage offline (traditional) media channels.

Requirement

5 years and above of working experience is required in related field

Good in communication skill is required for this position


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