Intern, Product Marketing
6 days ago
The General Insurance team has a line-up of product campaigns above the BAU projects in 2025. With the continuous rising competition across travel/home/motor/personal accident/domestic helper/pets businesses, we are expecting the team to ramp up on marketing efforts to ensure Income stays on top of competition. Hence, the intern will support the team in facilitating communications for product launches and campaigns to drive product awareness and conversions.
As part of your internship with Product Marketing team, you will play a role to drive product awareness and online conversions through digital marketing campaigns. You will work with a young and dynamic team who delivers cut-through marketing collaterals in the cluttered digital space, leveraging on digital platforms to engage our customers. You will be working with the General Insurance team that handles products across Travel, Home, Car, Motorcycle, Personal Accident Insurance and more.
'¢ Support the team in daily marketing tasks (includes marketing and advertising activities) e.g. creating social media content, blog articles, EDMs and website
'¢ Work with designers and agencies to create go-to-market collaterals for product campaigns
'¢ Suggest out-of-the-box ideas for marketing campaigns
'¢ Assemble insights and data from marketing campaigns and support in preparing post campaign reports.
'¢ Prepare marketing presentations
'¢ Work with internal stakeholders (Legal, Compliance) on seeking approvals on various collaterals
'¢ Brainstorm and conceptualize a go-to-market proposal based on market trends and data
'¢ Compile competitive information and provide analysis
**Requirements**:
'¢ Undergraduate degree in business or marketing
'¢ Strong desire to learn along with professional drive
'¢ Excellent verbal and written communication skills
'¢ Excellent knowledge of MS Office, PowerPoint, Excel
'¢ Passion for the marketing industry
'¢ Willing to challenge status quo and take risks
'¢ Meticulous with a keen eye for detail
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