Corporate Communications Manager

1 week ago

Singapore Centre for Seniors Full time

**Key Summary**

Job Description & Requirements

The Corporate Communications Manager manages the image and reputation of the Foundation and is responsible for internal and external communications at a strategic level.

Partnering senior management and business teams, this role delivers high quality, compelling stories and content that supports the Foundation’s goals and strengthens its positioning.

**Key Responsibilities**

**Media Relations**
- Develop and implement annual and long-term (3-5 year) media engagement plans.
- Identify, research, and cultivate relationships with key media outlets, producers, editors, and journalists.
- Pitch and secure meaningful media coverage that aligns with organizational priorities.
- Organize and lead at least two annual media briefings to update key contacts on initiatives.
- Maintain a comprehensive media kit, including press releases, fact sheets, executive bios, and visual assets.
- Train and coach media spokespeople; serve as primary media liaison and coordinate responses to media inquiries.
- Monitor and report on the effectiveness of media outreach strategies.

**Content Creation & Distribution**
- Develop engaging content across external and internal platforms, including newsletters, websites, intranet, social media, and event materials.
- Lead the development of corporate marketing materials such as the annual report, brochures, videos, and other collaterals.
- Track and measure the effectiveness of content strategies.

**Digital Communications**
- Oversee the website’s performance, content, and updates.
- Manage and grow social media presence; drive conversation and awareness around key issues.
- Monitor social media engagement, sentiment, and performance metrics.

**Brand Management**
- Ensure brand consistency across all communication channels, platforms, and materials.
- Maintain and update brand guidelines; support stakeholders in adhering to brand standards.
- Monitor and report on brand perception and public image.

**Operational Support**
- Develop and manage a media library for archival and corporate memory.
- Conduct daily news monitoring and seasonal media coverage reports for events.

**Requirements**:

- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- 3-5 years of relevant experience in corporate communications, media relations, or public affairs.
- Strong network and established relationships with media contacts.
- Proficient in social media platforms and digital tools; familiarity with design, photography, and videography is a plus.
- Exceptional written, verbal, and presentation skills.
- Confident public speaker, team player, and highly organized with keen attention to detail.

Salary is indicative and commensurate with qualification and experience.

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