
Brand Executive
3 days ago
**About Our Client**
Our Client is a leading food and beverage group in Malaysia and the Asia Pacific. The company manufactures and markets a wide range of beverages under the reputed brand name and also owns and operates restaurant chains, serving varied culinary delights.
**Roles & Responsibilities**:
This role support Senior Marketing Manager in planning and executing Marketing calendar of activities to ensure smooth and timely execution of all campaigns, product launches and projects.
- Marketing Communications_
- Plan, create and implement marketing campaigns and promotions including both ATL and BTL for diverse portfolio of categories.
- Manage the timeline for campaigns and new product launches and follow-through with high accuracy.
- Prepare, monitor, and present accurate and timely campaign progress and post-mortem report and analysis to measure campaign effectiveness, derive key learning for business growth and decision-making.
- Liaise, align, and coordinate with internal and external stakeholders to conceptualise and ensure smooth execution of campaigns.
- Prepare sales sell-in kit and product deck for new product launches.
- Manage A&P budget for the assigned portfolio, forecasting and optimise spends.
- Support the teams (for all key markets including Malaysia and International Sales) on both aspects of marketing and administration.
- Perform any other tasks and/or projects assigned by superior/management.
- Upkeep marketing data, categories’ assets, and materials
- Product Management_
- Manage and maintain the development of the product packaging designs (Domestic market, Malaysia market & International markets) to ensure correct changes are being implemented and timely submission of artworks.
- Develop new products that are aligned with the business and market needs using relevant market and consumer’s insights or trends.
- Work closely with key stakeholders to ensure clear communication and timely approvals.
- Update & maintain product information, packaging artworks, pack shots, catalogue, corporate website, product specifications and sales listing in materials whenever required
- Market Intelligence_
- External and internal data management to analysis review opportunities for business growth on a stipulated period.
- Gather and monitor market and consumer trend and competitive information.
- Conduct on ground market visits to trade channels to understand consumers’ buying behaviours and upcoming product trends.
**Job Requirements**:
- At least a Bachelor’s degree in Marketing or related field
- Minimum 1-2 years of marketing experience, preferably in the Fast Moving Consumer Goods (FMCG) sector
- Able to start work immediately or at a short notice
- Able to multitask and execute tasks in a fast-moving environment
- Meticulous and have a keen eye for details
- Ability to work independently as well as a team player
- Ability to follow-through on tasks on hand and deliver tasks on time
- Possess a high degree of initiative, self-motivated and able to multitask
- Ability to Communicate and collaborate with internal and external stakeholders to ensure campaigns/project objectives are aligned and executed smoothly and timely
Monthly Basic Salary: $3,300 - $3,700
Transport Allowance: $80
Mobile Allowance: $45
Normal Shift
- 8 am to 5.45 pm
EA Personnel No R21101246
Company EA Registration No 21C0691
**Job Types**: Full-time, Permanent
**Salary**: $2,800.00 - $3,700.00 per month
**Benefits**:
- Health insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- 13th month salary
Work Location: In person
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