Senior Manager, Marketing
1 week ago
Position Summary:
The position of Senior Manager Marketing & Communications APAC is responsible for creating and implementing marketing and communication initiatives to support the APAC regional operations, leaders and sales teams.
Main Responsibilities:
- Full ownership for developing and implementing strategic marketing and communication plans and initiatives in alignment with Jet Aviation’s APAC strategies to support revenue and drive brand growth and engagement
- Identify and execute marketing and communication opportunities that correlate with the strategic plans for APAC MRO, Flight Services and Government Business
- Create and develop messaging around various topics, including APAC strategy, priorities, and announcements
- Identify opportunities and implement initiatives and programs to increase employee and media awareness and engagement
- Work with Sales, Operations, and the use of market data to develop and update marketing strategies to meet changing market and competitive conditions
- Collaborate with sales teams to drive marketing efforts targeted at existing and new markets
- Work closely with APAC Operations to achieve pre-defined short and long-term goals
- Work closely with sites to develop an understanding of unique service offerings to help drive the value proposition
- Develop and implement marketing initiatives to drive customer acquisition / interaction / retention in-line with the brand values
- Responsibility and accountability for driving brand awareness and adoption, supporting sales growth, and fostering operational success across APAC, through effective and measurable marketing campaigns and initiatives
- Leads media relations across APAC and supports global, prepares and shares information concerning the company to the media and wider community to gain understanding and acceptance
- Own and administer the budget for APAC Marketing & Communications
- Develops and implements lines of communication with the use of technology to ensure our messages are effectively deployed via multiple channels to reach all employees, customers and media
- Support the development of the marketing team by recruiting, orienting, training and growing team members
- Work closely with Global Digital, Communications, Events and the US and EMEA colleagues to ensure marketing and communications are on message and brand at all times
- Collaborate with Global Customer Service in the positioning of Jet Aviation in APAC
**Requirements**:
- Degree or Diploma in related discipline
- Minimum 10 years in leading marketing and/or communications role
- Excellent communication skills
- Strong team leader and manager
- Customer focused
- Strong writing skills with English as the mother tongue language
- Results driven - able to execute with high personal accountability
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