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Marketing Specialist

2 weeks ago

Singapore HECAL PTE. LTD. Full time

**Our Client **is a provider of engineered polymer solutions located in the west side of Singapore.

**The Job**:

- Work in a team to develop an overall demand generation strategy for each product/service, including use of suitable lead capture, lead magnets, lead qualification and lead segmentation techniques
- Work closely with internal departments and external agencies to achieve marketing objectives.
- Analyze industry trends, market conditions and competitors’ marketing tactics to identify new opportunities
- Degree in marketing or equivalent
- 3+ years experience with B2B online marketing programs, with a focus on demand generation
- Tech-savvy, with a knowledge of marketing technologies (CRM, marketing automation, web analytics); Eloqua a plus
- Excellent communication skills & English proficiency, both written and verbal
- Able to travel overseas for job assignment occasionally or if need be

**Other Information**:

- Permanent, full-time employment
- Location: West side of Singapore
- Working Schedule: Monday - Friday, normal working hours

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