Marketing Content Creator

4 days ago

Singapore SMARTPAW Full time

**About Us**:
SmartPaw is Singapore's first smart pet online shop, offering the widest range of pet technology products in the country. We also carry popular pet brands for all your pet care needs. Our passion lies in bringing innovative and premium pet technology products to market, simplifying pet well-being and enhancing pet owner lifestyles. We believe in quality service and products, building strong relationships with customers and keeping pets socially engaged and mentally happy. For the past 4 to 5 years, SmartPaw has been committed to simplifying life for both pets and their owners through the power of pet technology.

**Role Overview**:
As a Marketing Content Creator at SmartPaw, you'll be a creative powerhouse, playing a key role in propelling brand awareness and generating leads through compelling visual content. You'll be responsible for crafting engaging imagery and videos, managing exciting events, executing live streams, and collaborating with influencers to amplify our brand's reach in the pet tech world.

**Key Responsibilities**:

- **Content Creation**:

- Develop high-quality imagery and videos for product listings, marketing ads, and social media campaigns, showcasing the innovative features of our pet tech products.
- Ensure content aligns with SmartPaw's brand guidelines and resonates with our target audience of pet owners.
- **Event Management**:

- Plan and execute marketing events approximately every two months, highlighting the benefits of pet technology.
- Coordinate logistics,event materials and creating engaging experiences for pet owners.
- **Live Streaming**:

- Conduct weekly live streams to engage with our audience, demonstrate products in action, and answer viewer questions about pet technology.
- Manage technical aspects of live streaming and interact with viewers, fostering a sense of community.
- **Affiliate Marketing and Influencer Collaboration**:

- Identify and collaborate with suitable pet influencers for brand partnerships, expanding our reach to new audiences.
- Manage affiliate marketing programs to drive sales and increase brand visibility within the pet tech space.
- **Social Media Engagement**:

- Work with the marketing team to brainstorm fun and interactive giveaway ideas for pet owners.
- Plan engaging social media schedules that showcase our pet tech products and build brand loyalty.
- Contribute to the creation of captivating social media content that educates and entertains pet owners.

**Qualifications**:

- Strong portfolio demonstrating exceptional skills in graphic design, video production, and photography.
- Experience in event planning and management.
- Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, After Effects).
- Excellent communication and interpersonal skills.
- Creative and innovative mindset with a passion for pet welfare.
- Enthusiasm for marketing and brand building.

**Additional Skills (preferred)**:

- Experience with live streaming platforms (e.g., Twitch, YouTube Live).
- Knowledge of social media marketing and analytics.
- Basic understanding of SEO and content marketing.

**Note**:To ensure a successful fit, we may conduct a practical assessment to evaluate your content creation skills.

Pay: $2,000.00 - $3,000.00 per month

Schedule:

- Monday to Friday

Supplemental Pay:

- Performance bonus

**Experience**:

- E-Commerce: 1 year (preferred)

Work Location: In person

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