Innovation Commercialisation Manager

2 days ago

Queenstown, Singapore Heineken Full time

**Roles and Responsibilities**
- Plan, coordinate and shape commercial execution of global innovation projects in different markets across APAC. Lead commercialization of projects from concepts to in-market execution, working with design markets / opcos globally. Working closely with markets to launch global platform innovations relevant or local markets
- Coordinates with regional, local sales trade marketing teams to build shopper strategy, channel strategy, bottoms up distribution plan, Route to market and launch plan with local markets and regional sales teams.
- Leads project management of Innovation process and funnel management for the global/region working with OPCOs and global innovation team. Collaborate with global & regional cross functional teams to lead projects to completion
- Validates opportunities with market sizing & opportunity: Lead Market trend analysis business performance, competitive analysis, ability to identify need gaps in category and growth opportunities working along with Strategy and portfolio teams
- Identify scale up opportunities; maintain a strong relationship with markets to build buy in of innovation projects. Be the main connection of Innovation hub to markets; Collaborate with regional team to help identify scale up opportunities; maintain a strong relationship with markets to build buy in of innovation projects
- Intuition for business: Develop an in-depth understanding of assigned platform and markets, through design, development, and implementation, to ensure market successful product launches
- Execution of projects from project scoping Define to Post Launch to maximize value, IR %, Margin improvement and other commercial priorities, to ensure that projects are delivered on-time, within approved funding and achieves the final project objectives
- Lead risk analysis & mitigation planning for projects working along with markets
- Identify, monitor, communicate and resolve issues, scope changes, budget variances

[Requirements]
- 10+ years of relevant experience in commercial roles including trade marketing, shopper marketing, channel strategy etc. Ideally a mix of commercial roles in sales, marketing and other commercial functions.
- Strong experience in FMCG or allied industries preferably in regional and Local country roles
- Ability to understand market requirements and build common solutions through collaborative approach.
- Superior project management skills to ensure that actions are completed, and issues are resolved in a timely manner.
- Ability to lead, motivate, influence, and supervise cross-functional teams and lead project management for all innovation projects.
- Established data analytics and problem-solving skills using innovative processes and technologies.
- Results-oriented approach and ability to independently create and deliver
- Effective verbal and written communication skills, including excellent presentation skills
- Multi market experience would be preferred.

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