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Marketing Executive

2 weeks ago

Singapore KAI RESIDENCES PTE. LTD. Full time

We are seeking for a Marketing Executive for Kai Residences, an confinement care centre situated at the vicinity of Newton.

Our Requirements:

- Diploma / Degree in marketing or equivalent qualification
- Minimum of 2 years’ experience in a related role will be advantages.
- Good interpersonal skills.
- Excellent written and verbal communication skills.
- Strong problem solving and resourceful
- Able to work independently and self-motivated
- Willing to learn attitude, adaptable.

**Job Descriptions for Marketing Executive (Offline & Online)**
- Creating and implementing comprehensive digital marketing strategies.
- Analysing online trends and identifying opportunities for brand positioning in the
- digital space.
- Optimizing website content to improve search engine rankings.
- Conducting keyword research to drive organic traffic.
- Managing digital communication with past customers and prospects.
- Managing social media platforms such as Facebook, Instagram, YouTube etc.
- Creating engaging content (posts, videos, infographics) to drive audience engagement.
- Run and manage paid ad campaigns on social platforms (Facebook / Instagram ads).
- Develop content strategy, for all online/offline material.
- Track website traffic and online campaign performance.
- Analysing data to determine ROI on digital marketing efforts.
- Preparing performance reports and suggesting improvements.
- Updating and maintaining the company’s website backend regularly, on updates and ensuring a seamless user experience in mobile optimization, quick loading time, and user-friendly navigation.
- Optimizing product listings and driving traffic to the online store.
- Managing e-commerce page on website, checking on orders status from time to time throughout the day.
- Managing relationships with vendors and monitoring affiliate marketing strategies, optimizing programs to increase sales.
- Identifying appropriate business partners for brand leverage / collaborations.
- Event Coordination
- Plan and manage company quarterly events, as well as other ad-hoc events with external partners.
- Require to coordinate, support and work well with all other departments / teams in the company as and when needed.