Product Marketing Executive

19 hours ago


Tampines, Singapore J&T Express Singapore Pte Ltd. Full time

**Overview**:
J&T Express is a technology-driven eCommerce enabler for brands and sellers to embark and scale their eCommerce businesses. We converge technology and services to power the next generation of eCommerce businesses.

We are passionate, enthusiastic, and open-minded in providing the best solutions and play a key role in the growth and success of our client’s brands.

As a Product Marketing Executive, you will provide market and competitive analyses to formulate appropriate countermeasures against competitors. Manage product sales cycle, identify product positioning, develop, and implement effective pricing structure to achieve revenue and profit growth, increased market share of assigned products.

Drive Go-to-Market activities, marketing, and promotion programs to increase sales targets. Work closely with the marketing team to develop a sound marketing campaign.

Ultimately, you should be able to handle our digital presence ensuring high levels of web traffic and customer engagement.

**Responsibilities**:

- Work closely with the Sales, Project, and Marketing team, to develop sales promotion and campaigns that drive sales for all products. Execute marketing activity across channels, including advertising, trade shows, events, partner channels, etc.
- Work with the marketing team/corporate communication team to understand the commercial impact of sales campaigns and ensure all product marketing activity is aligned with the overall brand positioning and supports the overall business objectives
- Work with sales and marketing team to structure appropriate countermeasures against competitors
- Take ownership of the end-to-end launch plan to ensure the whole process is delivered seamlessly, budgets are tightly managed, and Sales are enabled to hit occupancy and sales targets
- Structure compelling solutions and develop insightful sales-kit(s) with the marketing team to showcase our products’ unique value proposition
- Identify and evaluate new business opportunities, seek strategic partnerships, develop new channels and/or expand existing channels in Singapore and/or neighbouring countries to achieve corporate sales objectives
- Develop a customer-communication framework from existing customers (Engagement) and potential customers (Growth)

**Requirements**:

- Minimum 2 years of experience in the related field
- Minimum Bachelor's Degree in Marketing / Business, or relevant fields
- Effectively bilingual with good command of spoken and written English and Mandarin. (To communicate and liaise with Chinese speaking overseas and local counterparts/customers)
- Relevant technical skills in Product Marketing, Marketing Strategy, Product Strategy, Customer Lifetime Value analyses, Market Research, Customer Insights, Analytics
- Able to translate data to visuals

**Competencies**:

- Attention to Detail — The job requires being careful about detail and thorough in completing work tasks
- Communication and interpersonal skills - The job requires being a skilled negotiator, listener, and agile speaker to address concerns across all levels of people
- Customer-focused orientation - The job requires being customer-focused, involves ensuring that all aspects of the company put its customers' satisfaction first
- Cooperation — The job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude
- Teamwork - The job requires a great amount of collaboration to work and perform more efficiently in a team

**Work Information**:

- Work Location: Tampines
- Working Day: 5 Days/Week

It's easy to be part of the J&T Express Singapore family.


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