Marketing Executive

4 days ago


Singapore Informa Markets Full time

Company Description

We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets**.** These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

Job Description

As a Marketing Executive, you will be part of the marketing team to oversee marketing campaigns from event conceptualization to execution

**PRINCIPAL DUTIES AND RESPONSIBILITIES**:

- Manage and develop the organisation’s social media platforms and online channels to align with marketing strategy
- Develop and monitor development of marketing campaign collaterals
- Manage working relationship with vendors and creative agencies
- Preparation of publicity contracts & materials to engage trade media partners and local media
- Management of photographers & videographers for event coverage
- Use of online / enterprise systems for marketing purposes and database management
- Measure customer satisfaction by developing surveys and provide insights
- Track, evaluate and report results for marketing campaigns
- Supporting the marketing team in administrative tasks

Qualifications
- Possess Bachelor’s Degree/Professional Degree in Marketing, Mass Communications or equivalent
- Minimum 2 years of relevant/event and digital marketing experience
- Passion for Marketing
- Desire to develop in a fast paced environment
- Proficiency in MS Office and Adobe Design Software will be advantageous
- Quick to adapt to enterprise systems i.e CRM, Website CMS, Database Management
- Able to commit longer working hours i.e. weekends during event period and leading up to event

Additional Information
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