Pr Marketing Intern

**Company Description**
Take your career to the next level in the luxury beauty and fragrance industry. Join the House of Guerlain, and become part of a prestigious global brand. As part of the LVMH family, you’ll have the opportunity to showcase your talent and contribute to our dedication to excellence.

**Guerlain**

Since 1828, the global team at Guerlain have worked as alchemists dedicated to the métiers d'Art of beauty. From fragrance and skincare to makeup and wellness spas, we lead the reinvention of Beauty with creativity and an entrepreneurial spirit. Through our products, experiences, and commitment, we aim to create wonders of beauty that respect nature and celebrate the world's diversity.

Working at Guerlain is an invitation to imagine a more beautiful world. Our innovations have elevated beauty through imagination, exceptional know-how, and the highest standards. Today, we leverage future skills, from life sciences to digital expertise, to continue creating the beauty of tomorrow. Our commitment extends beyond beauty - since 2007, we've placed biodiversity conservation at the heart of our actions, shaping beauty that's responsible and passed down to future generations. When you join Guerlain, artistry is everywhere, and wonders are born from the alchemy of diversity.

**Job Description** What we offer**
- Competitive salary and benefits package
- Opportunities for career advancement within a global luxury brand
- A diverse and inclusive workplace
- Ongoing training and development programs
- Experience the prestige of working with iconic beauty and fragrance brands

**Your day-to-day role**

**SEEDING & PRESS RELEASE**
- Work hand in hand with Assistant PR Manager on the seeding strategy to influencers and medias to increase Guerlain’s awareness. Executing all seeding deliverables for new launches, campaigns/ festivals with internal PR team for Local Market.
- Ensure all seeding quantities and inventories are available in a timely manner.
- Adapt and disseminate Press Releases, pitch targeted stories and send gifts to build robust relationship with key media/ KOL contacts.
- Support retailers communication in regards to new assets, creatives request and information on short copywriting (when needed).

**EVENT MANAGEMENT**
- Source, plan and liaise with third party suppliers (i.e. floral, F&B, activity vendors) for the execution of PR events.
- Manage the preparation of logistic arrangement for PR events including set-up, gifts arrangement with AOG (Art of Gifting), RSVP list and follow-up post-event contacts.
- Assist in planning, coordinating, executing events i.e. key launches/ trade/ in-store events for Media/ KOL or involving media front (e-symposium).
- Organize media / KOL interviews with internal spokespersons in HQ

**ADMIN SUPPORT AND MONTHLY REPORTS**
- Monitor media coverages for every activation.
- Submit monthly PR clippings and weekly newsletter to regional
- Weekly internal report to measure effectiveness of media/ KOL engaged, organic coverage, gift tracking.
- Competitor analysis: Always be at the top of the game Check out which media/ KOL that are relevant with high influencing power engaged by competitor brand.
- Connect to each media and KOL on a regular basis to understand their upcoming interest on coverage (Editorial) and propose relevant advertorial (on key launches)
- Admin support: Ensure smooth delivery for seeding, arrange meetings with key KOL and Media, support internal marketing team with proper documentation for any inventory orders/ gift tracking, events flow and rundown, extra support in events when needed.

**Qualifications** Your skills and experience**
- University students who is passionate for luxury beauty Brand exposure and proud to be the ambassador of the brand to nurture Guerlain DNA, Heritage and be at the in-depth level of PR and Marketing.
- Appreciate and explore creativity in the world of luxury universe.
- Possess teamwork, independent, high-motivated and high-performing in tight deadlines.
- See the positive light in any situation, be a motivator and able to speak for the brand.

**Additional Information** Join us**
Be part of the legacy of LVMH and Guerlain, and join us in shaping the future of beauty and fragrance.