Public Relations

2 weeks ago

Singapore Western Digital Full time

Company Description

At Western Digital, our vision is to power global innovation and push the boundaries of technology to make what you thought was once impossible, possible.

At our core, Western Digital is a company of problem solvers. People achieve extraordinary things given the right technology. For decades, we’ve been doing just that. Our technology helped people put a man on the moon.

We are a key partner to some of the largest and highest growth organizations in the world. From energizing the most competitive gaming platforms, to enabling systems to make cities safer and cars smarter and more connected, to powering the data centers behind many of the world’s biggest companies and public cloud, Western Digital is fueling a brighter, smarter future.

Binge-watch any shows, use social media or shop online lately? You’ll find Western Digital supporting the storage infrastructure behind many of these platforms. And, that flash memory card that captures and preserves your most precious moments? That’s us, too.

We offer an expansive portfolio of technologies, storage devices and platforms for business and consumers alike. Our data-centric solutions are comprised of the Western Digital®, SanDisk Professional, SanDisk® and WD® brands.

Today’s exceptional challenges require your unique skills. It’s You & Western Digital. Together, we’re the next BIG thing in data.

**Job Description**:
The PR Specialist is responsible for delivering strategic PR support for Western Digital in the APAC region (excluding China, India and Japan) to drive awareness around the organisation and its products and solutions.

The position requires a clear and confident communicator with prior PR experience, who can demonstrate his/her track record of developing and delivering successful PR campaigns.

**Responsibilities**
- Plan and execute PR campaigns with clear objectives and measurable KPIs for the APAC region
- Develop press releases, media alerts, briefing documents, thought leadership articles, talking points, and industry commentary
- Confidently work with senior executives to provide guidance on localizing key messages, create compelling talking points and successfully manage media events and interviews
- Develop internal communications content to share successful PR campaigns across the region and globally

**Qualifications**:

- Bachelor’s degree from an accredited college or university with at least 6 years of related experience in public relations; PR agency experience a must
- A proven track record of developing and delivering successful PR campaigns
- A good understanding of the APAC media and influencer landscape; Existing press contacts a plus
- Team player with strong cross-functional, organizational and multitasking skills
- Good working attitude with strong work ethics and commitment to meeting deadlines
- Excellent written, verbal and presentation skills
- Outstanding project and time management skills

Additional Information

All your information will be kept confidential according to EEO guidelines.

LI-CF1

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