Marketing Intern

3 days ago

Downtown Core, Singapore C.O.T.U - Lifestyle and Entertainment Venue Full time

**About C.O.T.U**:
C.O.T.U (Centre Of The Universe) is a premier lifestyle and entertainment venue located on the 38th and 39th floors of CapitaGreen. Spanning 18,000 square feet with stunning city skyline views, C.O.T.U features five unique concepts: Dashi Skypool, Enso steakhouse with Japanese flair, The Whisper Room cocktail bar, Little Birdie progressive cocktail bar, and Dashi Go-Go boutique ultra-lounge.

**Content Creation & Management**:

- Assist in creating visually engaging content (photos, videos, reels) for social media platforms like Instagram, TikTok, and Facebook.
- Collaborate with the social media manager and graphic designer to ensure consistent branding and content alignment.
- Help manage the content calendar and ensure timely posting across all platforms.

**Copywriting & Editing**:

- Write and edit captions, social media posts, and EDMs as part of marketing campaigns.
- Assist in creating content that is engaging, informative, and aligned with COTU's tone of voice.

**Social Media Engagement**:

- Monitor social media platforms for customer engagement, respond to comments, and engage with followers.
- Assist in developing strategies to increase engagement and follower growth.
- Provide support in identifying opportunities for deeper customer engagement, especially during high-traffic periods (e.g., after a post goes live).

**Google Page & Website Monitoring**:

- Regularly update and monitor COTU’s Google Business Page to ensure accurate and up-to-date information.
- Assist in making updates to the company’s website, tracking visitor traffic, and addressing any technical issues.

**Assisting with Campaigns**:

- Support the team in brainstorming and executing social media campaigns, promotions, and collaborations with influencers or partner brands.
- Track campaign performance and provide insights for future improvements, working closely with the social media manager for data.

**Analytics & Reporting**:

- Track and report key metrics for social media engagement, EDM performance, website traffic, and Google Page interactions.
- Assist in compiling data and insights to inform future content and marketing strategies.

**Customer Interaction & Admin Support**:

- Support the social media manager in responding to customer inquiries and complaints on social media platforms, ensuring prompt and professional communication.
- Assist with administrative duties related to social media, including organizing content files, scheduling posts, and updating spreadsheets with customer feedback or content ideas.

**Research & Trend Analysis**:

- Stay up-to-date on social media and digital marketing trends, providing recommendations for innovative content ideas.
- Review the list of tasks previously sent to the social media manager and ensure that all necessary duties are covered, aligning with the team’s overall strategy.

**Job Type**: Internship
Contract length: 6 months

Pay: $634.03 - $2,140.51 per month

Schedule:

- Monday to Friday

Work Location: In person

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